The Philadelphia Flyers of the National Hockey League (NHL) today confirmed that they will debut two brand new sports lounges when they host the New Jersey Devils tomorrow.
The lounges at the Wells Fargo Center, the home of the Flyers, will be located on both the main concourse and the top level of the arena and will be named BetRivers.com Sports Lounge and the Rivers Casino Philadelphia Sports Lounge.
Valerie Camillo, President of Business Operations for the Flyers and Wells Fargo Center stated: “We are thrilled to launch our partnership with SugarHouse, soon to be Rivers Casino and BetRivers.com, through these sports lounges which will undoubtedly elevate the game day experience at the Wells Fargo Center.
“Both spaces are stunning additions to what has already been the most transformative phase of our renovation project and we know our fans will be delighted with the design and experience.”
The Rivers Casino Philadelphia Sports Lounge, which will be located at the redesigned south end of the arena on the main concourse level, will be made up of a 5,680 square-foot space that features 10 86″ screens and an additional 16 65″ monitors at the bar.
The BetRivers.com Sports Lounge, on the other hand, will be located on the New City Terrace and will face the bowl so that fans can watch the live action.
The near 6,500-square-foot-lounge will include club chairs, bar and table seating, as well as a custom 22-feet long by eight feet tall LED video wall that will anchor the viewing area. Moreover, there are also dozens of live action screens, measuring 86″, 65″, and 50″.
Rob Long, general manager of the casino property, concluded: “The Wells Fargo Center will be Rivers Casino Philadelphia’s home away from home. When fans walk into the Wells Fargo Center and the sports lounges, they’ll feel the same excitement and comfort that will be available at the casino when our new state-of-the–art in-casino sportsbook is unveiled later this month.”
The agreement between the Wells Fargo Center, BetRivers.com, and the soon-to-be Rivers Casino Philadelphia also forges a marketing partnership which includes advertising inside the arena’s bowl, and throughout the concourse as well as radio, billboards and digital media placements.