CBS Sports has landed the exclusive US media rights to the Scottish Professional Football League (SPFL) – including the Cinch Premiership and the Cinch Championship – in a deal brokered by Infront.
The top two tiers of Scottish football, along with the Premier Sports Cup, will be screened via CBS Sports and the Paramount+ streaming service as part of the multi-year agreement, which runs until 2024/25.
From 31 July, there will be at least 85 matches annually aired across CBS and Paramount+ with Rangers’ clash with Livingston and Celtic’s trip to Heart of Midlothian getting things underway.
Select games will be streamed exclusively on Paramount+, ViacomCBS‘ subscription streaming service, while others will air exclusively on CBS Sports Network.
”This deal with CBS Sports will ensure that even more football fans across the world will have access to our competitions,” said Neil Doncaster, SPFL Chief Executive. “This is great news for Scottish football and a strong indication of the continuing appeal that our game holds on the global stage.
In October 2020, ESPN picked up the rights in English and Spanish for the SPFL for one year, replacing Turner Sports’s B/R Live streaming platform as the US broadcaster of the Scottish top-tier.
“We are looking forward to presenting the action from the Scottish Professional Football League, highlighted by the iconic Old Firm rivalry,” noted Dan Weinberg, CBS Sports Executive Vice President of Programming.
“The SPFL is an elite soccer league and a key addition in our growing portfolio of global soccer rights, and we are excited to capitalise on our digital and cable platforms to bring these matches to fans across Paramount+ and CBS Sports Network.”