Formula One has announced a partnership with Tata Communications which returns to the sport as the official broadcast connectivity provider to deliver a ‘technologically advanced’ experience for fans.
The firm will provide Formula One with end-to-end managed network services for video contribution, in a bid to ‘transform’ the motorsports experience.
The company has stated that it will facilitate the transfer of more than 100 video feeds and over 250 audio channels for a transmission between the Grand Prix venue and F1’s Media & Technology Centre in the UK. This will occurevery race weekend in under 200 milliseconds, enabling the sport to broadcast to over 500 million fans in around 180 global territories.
Stefano Domenicali, President & CEO of Formula One, commented: “We are delighted to welcome Tata Communications back as a partner following previous successes in our partnerships.
“They have been an integral part of our growth journey over the last decade, and we completely trust their expertise and abilities to deliver what we need for our fans. This trust has been built over many years of working together, pushing forward advancements in technology in sport – on and off the track.
“Tata Communications’ connectivity continues to support F1’s drive for agility and sustainability with remote production introduced in 2020 – part of our aim to be Net-Zero Carbon by 2030. We are excited to grow together in the future and share the incredible journey Formula One is on.”
Furthermore, the partnership also looks to broaden Formula One’s broadcast content production, while continuing to support the organisation’s drive for agility and sustainability.
Following the introduction of Formula 1’s remote broadcast operations in 2020, it has been reported that Tata Communications has allowed reduction in the organisation’s travelling freight by 34%.
Amur S Lakshminarayanan, MD and CEO, Tata Communications, concluded: “As businesses evolve to a digital-first model, I believe the sporting world also has a great opportunity to leverage technology for delivering innovative and exhilarating experiences to motorsports enthusiasts.
“And, Formula One is at the core of all things speed, action and thrill. We are delighted to renew our relationship and empower Formula One’s tomorrow, today.”