Scuderia Ferrari has formed a multi-year partnership with DXC Technology – a Fortune 500 global technology services company.
The deal sees the Formula One team commit to engineer the latest in automotive digital solutions, elevating the performance and driving experience.
Specifically, the pair will be creating unified and scalable digital automotive solutions that aim to modernise the vehicle information capabilities. This will enable a long-term software strategy that can be deployed in Ferrari F1 cars produced from 2024.
Lorenzo Giorgetti, Chief Racing Revenue Officer at Ferrari, said: “We are delighted to start this partnership with DXC Technology, a company that already provides ICT infrastructures and human machine interfaces for Ferrari’s critical systems and with which we will explore further software asset management solutions in the future.
“With DXC we share values such as business expertise, the search for continuous innovation and dedication to excellence. We look forward to developing this partnership in the years ahead.”
Additionally, DXC branding is to appear on the outer halo of the team’s cars, as well as on the driver race suit, helmet, and other materials, which will begin on 5 May with the F1 Miami Grand Prix.
Last month, Ferrari named Celsius Holdings as its exclusive energy drink partner across all US Formula One Grand Prix races this year.
The Florida-based company will also have its logo displayed on the team’s car, starting at the aforementioned Miami Grand Prix.
“We have been working with Ferrari for several years on their essential infrastructure, and we are proud to move to a partnership that includes guiding them to their technology future,” added Michael Corcoran, Global Lead of DXC Analytics and Engineering.
DXC also underlined its recognition that automotive software development is ‘increasingly important’ with the change to software-defined vehicles because it improves the in-car experience and connects the driver to the automotive manufacturer.
“We are committed to innovating technology that transforms the vehicle information capabilities and enhances the driving experience for all,” Corcoran concluded.