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Europe
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Bayern Munich announces multi-year partnership with Bitpanda
January 15, 2024
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Africa
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RBM Partnership announces plans to engage with stakeholders at AFCON
January 12, 2024
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Latest News
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NHL announces Tylenol as new partner with plans to “engage fans in Canada”
January 12, 2024
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Asia
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Adidas set to replace Nike as Saudi ball sponsor mid-season
January 11, 2024
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Football
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Arsenal vs Liverpool game breaks FA Cup viewership record
January 11, 2024
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Golf
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Top athletes invest in TGL amid APEX’s acquisition
January 11, 2024
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Horse Racing
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BetMGM unveiled as new title sponsor for Ascot raceday
January 11, 2024
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Europe
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LeBull Portugal announce Luis Figo as newest brand ambassador
January 10, 2024
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Europe
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Feyenoord partners with Endeavor Streaming to create ‘Feyenoord ONE’
January 10, 2024
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Golf
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Tiger Woods and Nike end partnership after 27 years
January 10, 2024
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Fan Engagement
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PWHL announces record attendance amid recent sponsorship deals
January 9, 2024
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Cricket
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UK faces risk of TV blackout for England's cricket tour of India
January 8, 2024
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Football
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Brazilian football team Juventude signs Stake as kit sponsor
January 8, 2024
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Esports
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BLAST Premier expands ahead of 2024 season
January 5, 2024
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Latest News
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NCAA agrees longstanding media extension with ESPN
January 5, 2024
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Football
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Chelsea announces BingX sleeve sponsorship deal
January 4, 2024