World Cup ticket costs push fans home or toward fraud
Govee finds US fans staying home to escape ticket costs, while emerchantpay reveals UK Gen Z willing to risk scams for cheaper World Cup...
World Athletics CARES project backs athlete mothers
The Childbirth And Return in Elite Sport project will use athlete surveys and scientific research to shape future policies protecting pregnant competitorsWorld Athletics has...
SBC Summit Tbilisi 2026 to explore sports rights, sponsorship and media
SBC Summit Tbilisi 2026 will explore how betting brands can generate measurable value as the cost of visibility continues to riseHeld in partnership with...
Formula 1 ‘on track’ to meet net zero 2030 target
Formula 1 has set out the steps it is taking to reach its sustainability goals by 2030In its latest Impact Report, Formula 1 (F1)...
Women’s T20 World Cup 2026 sets opening-weekend record for cricket
With the men's football World Cup running alongside, cricket's showpiece is proving women's sport can command crowds, screens and rights moneyThe ICC Women's T20...
Partnership Playbook: Bale, beIN, Man Utd and more
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
Fox escapes FIFA sanction over World Cup ad-break overrun
Fox escaped FIFA sanction for overrunning ads in the World Cup opener, but stands to make up to $330m from the tournament's first in-game...
Royal Ascot reaches 180 territories as TV strategy shifts
HBA Media holds Royal Ascot's reach at a record 180 territories and 30 networks, but new free-to-air deals in Australia, Canada and Asia mark...
How US sports expansion works: from the NFL to the NBA
Insider Sport takes a look at how the US' four major sports leagues operate an expansion model, including the NFL, the NBA, MLB and...
FIFA criticised after Iran ticket allocation pulled
FIFA faces questions over fairness as it becomes entangled in wider political tensions ahead of the World CupFIFA World Cup tickets allocated to Iranian...