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Man City seeks to change Premier League APT rules with legal action
BREAKING
Comment
Time to read: 4 min
Premier League: Fans receptive to ‘high-risk’ airline and bank deals but betting reception remains icy
July 30, 2024
Udinese's flag over fans on the grandstand during Italian football Serie A match Udinese Calcio vs SSC Napoli.
BREAKING
Football
Time to read: 3 min
Udinese ‘keeps up with the times’ with meme coin sponsorship
July 30, 2024
Shirt designed by Matthias Hamzaoui.
BREAKING
Europe
Time to read: 2 min
British & Irish Lions gear up for 2025 Australia tour with latest partner
July 30, 2024
credit: Shutterstock
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Football
Time to read: 2 min
Bayern Munich gains deeper Asian presence with Tiger Palm partnership
July 30, 2024
credit: Shutterstock
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Hospitality
Time to read: 3 min
London Mayor puts 2040 Olympics and WrestleMania plans in motion
July 29, 2024
Man City seeks to change Premier League APT rules with legal action
BREAKING
Europe
Time to read: 3 min
Manchester City partners with Premier League familiar face Betway
July 26, 2024
credit: Shutterstock
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Latest News
Time to read: 2 min
Team GB and Adidas cement long-term partnership ahead of Paris Olympics
July 25, 2024
Football with Sky Bet EFL branding.
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Comment
Time to read: 5 min
Football and horse racing unveil betting sponsorship codes
July 25, 2024
AFC Bournemouth website homepage. It is a professional association football club based in Bournemouth. logo visible.
BREAKING
Football
Time to read: 2 min
AFC Bournemouth unveils bj88 as shirt sponsor in record deal
July 24, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 2 min
PGMOL to gain deeper match data insights via Kitman Labs partnership
July 24, 2024
SBC Summit: Providing The Framework for Leadership Success
BREAKING
Europe
Time to read: 4 min
SBC Summit: Providing The Framework for Leadership Success
July 23, 2024
WNBA new season at risk as CBA talks unresolved
BREAKING
Basketball
Time to read: 3 min
DraftKings and WNBA deal shows marketing value of women’s basketball
July 23, 2024
Shot of the Professional Gamer Playing in First-Person Shooter Online Video Game on His Personal Computer. Room Lit by Neon Lights in Retro Arcade Style. Online Cyber e-Sport Internet Championship.
BREAKING
Esports
Time to read: 2 min
Navi joins forces with Visa to create CS2 esports pathway
July 22, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 2 min
AC Milan partners with Michael Jordan-owned Cincoro Tequila
July 22, 2024
René Higuita, legendary colobian goalkeeper, in the Maracanã stadium before the match between Fluminense and Atlético Nacional teams.
BREAKING
Football
Time to read: 2 min
Betsson bolsters Colombian connection with René Higuita
July 19, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 3 min
On Location to provide premium hospitality as partner of 2026 FIFA World Cup 
July 19, 2024
Chelsea flag at Stamford Bridge.
BREAKING
Football
Time to read: 2 min
Chelsea offers Skrill awareness opportunity in pre-season initiative
July 18, 2024
credit: Levy Merchandising
BREAKING
Football
Time to read: 2 min
Wolves enlists Neo to help drive FX payment awareness
July 17, 2024
Close-Up on Logo of Tottenham Hotspur Football Club on an official 2021 jersey on September 24, 2021.
BREAKING
Football
Time to read: 2 min
Spurs unleash the Kraken with new crypto sponsorship
July 17, 2024
“It’s much more than just playing video games” - capitalising on the rise of esports
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Fan Engagement
Time to read: 9 min
“It’s much more than just playing video games” - capitalising on the rise of esports
July 17, 2024
AFA
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Asia
Time to read: 3 min
AFA pens betting deal in latest international expansion effort
July 17, 2024
credit: Shutterstock
BREAKING
Football
Time to read: 3 min
AC Milan celebrates 125th anniversary with range of fan benefits, initiatives & events
July 17, 2024
Backshot of a gamer celebrating.
BREAKING
Esports
Time to read: 2 min
Dafabet eyes up skyrocketing esports industry with Oddin.gg
July 16, 2024
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Featured Articles
Sideline Moves: Arsenal layoffs
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Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
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Paramount-Warner Bros acquisition complete
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
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Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
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Manchester City found guilty of almost all 155 charges
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Features
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Manchester City found guilty of almost 115 Premier League financial breaches
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