Jordan Spieth becomes first golfer to partner with FanDuel
FanDuel has bolstered its marketing in the sport of golf, signing its debut partnership with an individual golfer, three-time major winner Jordan Spieth.Under the...
Baltimore Ravens forges betting partnership with DraftKings
The Baltimore Ravens has entered into an agreement with US betting and gaming company DraftKings, naming the operator its official daily fantasy sports partner...
West Ham expands Trustly partnership to include sleeve sponsorship
West Ham United has enhanced its pre-existing partnership with Trustly, naming the payments platform its Women’s Sleeve Partner.As a result of the contract expansion,...
NHL to allow jersey sponsorships for 2021/22 season
The National Hockey League (NHL) is set to give its 32 teams approval to enter into jersey sponsorship deals, following agreement by its board...
FC Barcelona reports ‘very worrying’ financial situation
FC Barcelona has reported debt of €1.35 billion, described by club President Joan Laporta as a ‘very worrying’ financial situation as he blamed his...
WTA ‘provides building blocks for growing fan base’ with FanDuel linkup
The Women’s Tennis Association (WTA) has named FanDuel its authorized gaming partner in North, South and Central America, marking the debut of women’s tennis...
Five LaLiga teams strike deals with BK8
Five clubs from Spain’s LaLiga Santander have inked sponsorship deals with Asia-facing sports betting operator BK8.Under the terms of the agreements, BK8 will become...
Crystal Palace signs ‘first of its kind’ deal with Facebank
Premier League club Crystal Palace has secured a new sleeve sponsor in Facebank, naming the facial replication technology firm its official sleeve partner for...
Newcastle United adds BoyleSports into sponsorship portfolio
Newcastle United FC has added a third sports betting operator into its portfolio of official partners, naming BoyleSports its UK and Ireland betting partner.The...
Benfica embraces sports betting with Betano deal
SL Benfica has become the latest Portuguese sports organisation to partner with a sports betting company, striking a deal with Betano.Under the terms of...