Portuguese Basketball Federation links with Betclic
The Portuguese Basketball Federation has expanded its sponsorship portfolio to include French sports betting operator Betclic.Betclic will strengthen its brand visibility and marketing capabilities...
Ronaldo partners with LiveScore for ‘More Than A Score’ campaign
Sports media firm and sports update provider LiveScore has recruited Cristiano Ronaldo as part of its ‘More Than a Score’ advertising campaign.The campaign marks...
Betfred nets title sponsorship of Challenge Cup finals
Sports betting operator Betfred has enhanced its partnership with the Rugby Football League (RFL), clinching the title sponsorships to all three Challenge Cup Finals.The...
Brentford FC links with CoinJar ahead of top-flight return
Brentford FC has made its debut in the cryptocurrency space ahead of its first Premier League match against Arsenal, linking with cryptocurrency exchange CoinJar.As...
Real Betis signs Finetwork deal in betting ban aftermath
Spanish football club Real Betis has signed a three-year sponsorship agreement with telecommunications company Finetwork.The agreement follows the dissolution of the La Liga team’s...
PSG signs LatAm-focused partnership with Playbetr
Paris Saint-Germain (PSG) has signed a sponsorship agreement with Latin American betting and gaming operator Playbetr, with a focus on branding in the region.Under...
South Africa’s Springboks sign sponsorship with Betway
South Africa Rugby has signed an agreement with Betway South Africa, naming the sports betting operator an ‘associate partner’ of the national team, the...
AC Milan finds new sports betting partner in HappyBet
AC Milan has linked with sports betting operator HappyBet, naming the firm its official betting partner in the German and Austrian markets.The agreement will...
TCF receives further financial support from Entain’s Pitching In project
The Trident Community Fund (TCF) grassroots football project has benefited from further financial support from the Entain Foundation’s Pitching In initiative.Entain’s total financial contribution...
Everton moves forward with new stadium development
Premier League club Everton has made progress on the development of its new stadium in the Liverpool docklands.Construction of the 52,888 capacity venue is...