Insider Sport returns to SPORTEL Monaco 2025
The Insider Sport team is preparing to return to the SPORTEL Monaco conference taking place later this month.Scheduled for October 20–22 at the Grimaldi...
Can WSL clubs rise to the Lionesses’ challenge?
When the Lionesses lifted the Euro 2025 trophy, they changed the conversation around women’s sport in England. That momentum is now, albeit quietly, reshaping...
Partnership Playbook: DeChambeau, ITV, EFL, NBL and more
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
Red Roses’ World Cup win sees big returns for sponsors
The Red Roses lifting the Women’s Rugby World Cup trophy has seen online engagement levels surge.According to adtech firm Quantcast, online engagement grew by...
Nottingham Forest turns sponsor ban into marketing opportunity
Nottingham Forest takes advantage of its European stage to showcase CSR.Nottingham Forest will feature Nottingham Forest Community Trust on the front of its shirts...
EuroLeague’s new commercial strategy amidst growing NBA Europe talks
The EuroLeague have announced Experience Abu Dhabi and Etihad Airways will be joining its sponsor roster ahead of the 2025/26 season.Experience Abu Dhabi, the...
Partnership Playbook: Chubb,Starling, Sephora, STANLEY and more
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
Are padded seats the secret to Manchester United’s record revenue?
Hospitality is helping Manchester United get more revenue from every fan, even when performances are poor.Manchester United’s worst-ever league finish (15th) has had little...
Partnership Playbook: L’Oréal, Ebury, Vodafone, Apollo Tyres and more
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
The Legends Charity Game: As it happened
The inaugural Legends Charity Game at Estádio José Alvalade was a spectacle that delivered on both its charitable mission and the promise of watching...