LiveWire Sport’s Pranav Soneji: Diversifying the sports industry to represent fans

We spoke to Pranav Soneji, Director and Co-Founder of LiveWire Sport, who discussed what steps the sports industry can take to better represent the...

Sporting Narratives – Invictus: How Rugby saved a nation

Sporting Narratives is InsiderSport’s opportunity to explore a time in which a gripping tale from the sporting world was portrayed through the unmistakable medium...

League Cup legacy – Is it time to say goodbye to...

Just how important is English football’s League Cup? It’s a question which can only be answered subjectively, of course. Many football fans - mainly...

Parimatch CEO Sergey Portnov on future evolution in sports streaming

Streaming and the way fans engage with sports on the cusp of change, as people strive for a more engaging experience, according to Parimatch...

Finder.com CEO Jon Ostler on combating the ‘urgent’ problem of piracy

A recent study by Finder.com underlined the extent of how much piracy is a problem within English Premier League broadcasting. Analysing the evolution of sports streaming...

Sporting Narratives – Senna: The tragic icon of F1

Sporting Narratives is InsiderSport’s opportunity to explore a time in which a gripping tale from the sporting world was portrayed through the unmistakable medium of...

How a tweet disrupted the NBA’s Chinese expansion

Back in 2017, the NBA had grown to become the most-followed league online in China. Thanks to an early move onto the giant Asian...

European PES Brand Manager Lennart Bobzien on the growth of...

Six weeks on from the UK launch of eFootball PES2020, we caught up with Lennart Bobzien, European PES Brand Manager, who detailed the importance of the...

MLB engagement grows as frantic postseason reaches final base

Sports betting engagement is on the rise, as the Washington Nationals take on the Houston Astros in one of the most integral and adored...

SofaScore: Strengthening fan engagement with expansive data

Daniel Jurilj Ad operations and Sales Manager at SofaScore underlined the importance of maximising data when it comes to fan engagement, as well as...