Bayer Leverkusen hails Kitman Labs’ data analytics in partnership renewal

Bundesliga champion Bayer Leverkusen has renewed its six-year partnership with sports intelligence company Kitman Labs, expanding on its Software-as-a-Service capabilities.  The German football club will...

Stats Perform reclaims ICC official data distribution rights

The International Cricket Council (ICC) has announced a new arrangement with Stats Perform, which returns as its data collection and distribution partner, having previously...

Sportradar to provide greater access to betting operators via adverts

Sports tech company Sportradar has added audio channels to its advertising service to make the connection between betting operators and customers more seamless.  Sportradar has...

Breeders Cup pushes international coverage in 1/ST Content deal

Breeders’ Cup Limited, operator of the US Breeders’ Cup World Championships horse race, has signed an exclusive media arrangement with 1/ST Content. The agreement will...

bet365 suffers ‘biggest payout’ of the season on the final day

Following a sport heavy weekend, bet365 has stated that its customers “had the last laugh” after Manchester City were crowned champions of the Premier...

Sportradar raises FY24 guidance after 28% growth in Q1

Sportradar CEO Carsten Koerl has declared that 2024 is “off to a great start” after the Swiss sportstech reported growth across all business and...

Atlético Madrid and Chiliz accelerate digital token partnership

Atlético Madrid has expanded its use of the Socios digital token for fan engagement purposes as part of its partnership with Chiliz. The move will...

How FIFA’s vision of AI having an imprint on football forever...

You have been living under a rock for the better part of a year, then you would not know the enormous impact artificial intelligence...

Meet the Winners of the 2024 SBC Awards North America

FanDuel, Choctaw Casino & Resorts, Ontario Lottery & Gaming Corporation (OLG), and Sportradar, were among the big winners at the prestigious SBC Awards North...

UTR Sports enlists Sportradar to ‘elevate and expand’ tournament visibility

UTR Sports has partnered with Sportradar with a vision to enhance fan and bettor engagement via data and streaming. Swiss sportstech firm Sportradar will gain...