Francesco Totti named Betsson.sport ambassador in Italy
Italian football legend Francesco Totti has been named an ambassador for Betsson.sport.
Stockholm-listed Betsson praised Totti for his ‘exceptional talent’ and ‘illustrious career’, whilst the...
Revenue and responsibility: analysing the 2024 betting sponsorship landscape
When it comes to marketing for betting operators, there is no method perhaps as pervasive and visible as sports sponsorship, but recent years have...
From the San Siro, to the Burj Khalifa – How AC...
There aren’t many football clubs across Europe steeped in history and tradition more than AC Milan. Whether that be for its iconic home of...
Georgia first stop as SMH Sports takes La Gazzetta to Eurasia
SMH Sports, the flagship brand of sports media and management company SMH Global, has become the exclusive licensee of La Gazzetta dello Sport in...
UEFA confident in Super League case despite ECJ ruling
The ill-fated European Super League (ESL) is back in the headlines following a ruling against UEFA and FIFA by the European Court of Justice...
RedBird welcomes Zlatan Ibrahimović as Senior Advisor to AC Milan ownership
Zlatan Ibrahimović has once again crossed paths with AC Milan after being welcomed as the latest Operating Partner at sports investment fund RedBird Capital.
Ibrahimović’s...
Inter welcomes Qatar Airways at San Siro
FC Internazionale Milano has announced a new sponsorship deal with air travel provider Qatar Airways.
The partnership, in which the airline becomes the Italian club’s...
AC Milan and Gatorade extend Serie A collaboration
AC Milan and Gatorade have renewed their partnership, which will see the PepsiCo group’s brand continue as the Official Sports Drink of the Rossoneri...
Sandro Tonali’s 10-month football ban confirmed
Newcastle United’s Sandro Tonali has been hit with a 10-month ban from playing football over his involvement in illegal betting.
This comes after the £55m...
DAZN and Sky Italia agree lucrative Serie A extension
After a lengthy negotiation process, Sky Italia and DAZN have secured the rights to broadcast live Serie A matches to Italian viewers.
The process took...