‘This will protect the pyramid overall’ – Football Governance Bill passes...

Fans singing at football game. FA Cup
The Football Governance Bill has progressed to the Committee Stage of the House of Commons after its second reading was approved by MPs on...

Sue Day joins FA from RFU to lead women’s football strategy

Barclays Women's Super League (WSL)
The FA has appointed Sue Day MBE as its Director of Women’s Football, taking on oversight of the women’s game from the outgoing Baroness...

Aston Villa confirms two-year Betano shirt sponsorship

Aston Villa
Aston Villa and Betano have officially announced a two-year sponsorship agreement previously rumoured to be in development in the British media. The betting operator, owned...

FA Cup changes spark fury throughout the football pyramid

Fans singing at football game. FA Cup
The FA Cup holds a prestigious legacy, originating in the 1871/72 season, marking it as one of football's oldest competitions. Over time it has...

The Lions Women’s Tour receives £3m Union grant boost

Shirt designed by Matthias Hamzaoui.
The British & Irish Lions Women’s Team founding partner, Royal London has announced a £3m ‘Levelling the Playing Field’ Pathways Funding grant.Royal London has...

EFL enlists IMG for enhance Sky Sports streaming coverage from 2024/25...

Football with Sky Bet EFL branding.
The EFL has named IMG as production partner through to the end of the 2027/28 season. The duo have mapped out plans for an...

Wrexham partners with Gatorade in ‘first of its kind’ deal

Wrexham, Wales, UK, General view of The Racecourse Ground.
Wrexham AFC has named energy drink brand Gatorade as its official sports drink partner for the men’s and women’s teams. Under the agreement, fans will...

FPSM appoints C-level team to guide tech-based sports media vision

Dave Abbott brings sportstech experience to US Integrity CPO role
FairPlay Sports Media (FPSM) has decided on the executive leadership team that will guide the company under its new corporate identity unveiled earlier this...

UKA unveils private venture to alleviate financial woes

Group of male athletes running in a group round a track.
UK Athletics (UKA), The Great Run Company (GRC) and London Marathon Events (LME) have announced the creation of a new joint venture, Athletic Ventures.Athletic...

RFL ‘elevates’ women’s rugby with two new social channels

The Rugby Football League (RFL) has launched two new social channels dedicated to the Women’s game in consultation with Rugby League’s strategic partner IMG.The...