Boxxer brings its events to Sub-Saharan Africa with new deal
Boxxer has announced a new media rights partnership with StarTimes, bringing in Sub-Saharan Africa fans across the region to watch its events.The collaboration will...
Dean Akinjobi & George Harborne: AFCON continues to present opportunities for...
As the Africa Cup of Nations (AFCON) unfolds, football supporters aren’t the only ones gearing up for excitement. Brands are strategically positioning themselves to...
RBM Partnership announces plans to engage with stakeholders at AFCON
The RBM Partnership to End Malaria and Zero Malaria FC have announced plans to engage with stakeholders at the upcoming Africa Cup of Nations...
Sky Sports to cover full 2024 Africa Cup of Nations tournament
Sky Sports has added another feather to the cap of its football broadcasting portfolio by securing the media rights to this year’s Africa Cup...
IMG takes up media rights distribution duties for CAF’s football schedule
International sports and events company IMG has signed a new partnership with the Confédération Africaine de Football (CAF) to distribute the exclusive media rights...
beIN SPORTS wins AFL broadcasting rights for the MENA region
Sports entertainment group beIN Media, through its flagship sports network beIN SPORTS, has secured the media rights to broadcast the inaugural African Football League...
Visit Saudi becomes main sponsor of inaugural African Football League
The Saudi Tourism Authority’s subsidiary agency Visit Saudi has been revealed as the main sponsor of the inaugural African Football League (AFL) season.
In a...
IMG becomes global sponsorship agency of African football
Sports firm IMG has become the global sponsorship agency of The Confédération Africaine de Football (CAF) until 2025.
The agreement will see IMG secure various...
SportyBet and Real Madrid launch new ad campaign to show ‘the...
Real Madrid’s official betting partner for Africa, SportyBet, has launched a new regional ad featuring three of the club’s best players to further push...
Lotto Sport picks up Cricket South Africa kit manufacturing deal
Cricket South Africa (CSA) has revealed Italian sports apparel manufacturer Lotto Sport as its latest official kit producer.
The first public showcase of the new...