CAF expands tournament coverage via Sky Sports and Viaplay 

The Confederation of African Football (CAF) has agreed a partnership with Sky Sports which will see the channel broadcast all 52 games of the...

KZN Rugby grows Hollywoodbets naming rights portfolio

KZN Rugby has expanded on its relationship with Hollywoodbets as the latter becomes the naming rights sponsor of Kings Park Stadium for the next...

FIH signs ‘first time’ SABC broadcasting partnership

The International Hockey Federation (FIH) has signed a media rights agreement with South Africa’s national public broadcaster SABC for the upcoming FIH Hockey Women’s...

TotalEnergies Women’s Champions League expands international viewership

As the TotalEnergies Women’s Champions League kicked-off last week in Cairo, Egypt, a number of international broadcasters have acquired the rights for the competition. With...

NBA extends beIN partnership to MENA region

The National Basketball Association (NBA) has announced a multiyear extension of its existing broadcast and digital partnership with beIN Media Group that will see...

Arsenal produces ‘unique content’ with Expo 2020 Dubai

Arsenal FC has announced a partnership with Expo 2020 Dubai - the first World Expo hosted in the Middle East, Africa and South Asia...

Castore builds sports links in supplying CSA kit

Cricket South Africa (CSA) has introduced Castore as its official apparel partner for the next three years. The collaboration, running from October 1 2021 to...

Queensland to host remaining Rugby Championship matches

The remaining Rugby Championship test matches will be held in the Australian state of Queensland, following last minute changes to the schedule due to...

South Africa’s Springboks sign sponsorship with Betway

South Africa Rugby has signed an agreement with Betway South Africa, naming the sports betting operator an ‘associate partner’ of the national team, the...

British & Irish Lions tour brings viewership success to RugbyPass

RugbyPass experienced a ‘massive uplift’ in its viewership figures during 2021, with the total audience number exceeding four million at its peak. The British and...