PFL and Canal+ secure broadcast deal for French speaking countries
The Professional Fighters League (PFL) has secured a multi-year media rights agreement with CANAL+ to broadcast across French speaking countries
CANAL+ will provide live localised...
EA combines with UNICEF to ‘build better futures’ in Namibia
In collaboration with UNICEF, Electronic Arts Inc. has unveiled a new programme, Namibia Futures, as part of its EA Sports FC Futures initiative.
As part...
UFC bolsters Middle East presence via Anker partnership
The UFC and mobile charging brand Anker have formed a new partnership catered to its fans in the Middle East and Africa (MEA) region.
As...
FIFA signs long-term energy deal with Saudi oil group Aramco
Saudi Arabian state-owned oil and gas company Aramco has signed a four-year global partnership deal with FIFA.
Aramco becomes FIFA’s first “major worldwide partner exclusive...
IBIA Q1 report reveals increase in suspicious betting alerts
Football and tennis continued to account for the most suspicious betting alerts in the International Betting Integrity Association (IBIA) Q1 2024 report.
The two sports...
Ghana’s stadium set to shape future of African rugby
Ghana has unveiled ‘The Rugby Stadium’, the first international standard rugby stadium in West Africa that adheres to World Rugby guidelines and regulations.The Rugby...
PFL lays Africa foundations with SuperSport media deal
The Professional Fighters League (PFL) has signed the latest deal in a series of media rights arrangements this year, partnering with African network SuperSport...
F1 to be aired in MENA & Türkiye for next 10...
Formula One has signed a ten-year agreement with beIN Sports to be exclusively broadcasted across Türkiye and the Middle East, North Africa (MENA) region.
The...
Boxxer brings its events to Sub-Saharan Africa with new deal
Boxxer has announced a new media rights partnership with StarTimes, bringing in Sub-Saharan Africa fans across the region to watch its events.The collaboration will...
Dean Akinjobi & George Harborne: AFCON continues to present opportunities for...
As the Africa Cup of Nations (AFCON) unfolds, football supporters aren’t the only ones gearing up for excitement. Brands are strategically positioning themselves to...