Kenyan Olympians to benefit from scratchcard launch
The Kenyan National Olympic Committee has signed a deal with lottery and gaming operator Tenlot that will see the firm launch a range of...
NBA boosts presence in Africa with CEO appointment
The NBA has announced that Victor Williams will be NBA Africa’s first CEO following the company's plan to grow its popularity in the continent.
In...
Yakubu nets Interwetten brand ambassador role
"Yak" Yakubu Ayegbeni has signed a new contract with Interwetten to represent the brand in the Nigerian market.
Yakubu will represent the brand in the...
Cricket South Africa finds headline partner in Betway
Cricket South Africa has signed a three-year global partnership with Betway Limited, which will see the betting company become a prominent sponsor for the...
MLB extends ESPN coverage to further European and African territories
Major League Baseball (MLB) has announced increased coverage in Europe and Africa is set to be provided to added after expanding its pre-existing international...
PSG launches premium Visit Rwanda partnership
A three year ‘Premium Partner’ deal has been signed between Ligue 1 champions Paris Saint-Germain and country tourism agency Visit Rwanda.
The partnership will see...
City Football Group confirms majority stake acquisition of Mumbai City FC
City Football Group (CFG) has confirmed a deal to acquire a majority stake in its eighth club, Indian Super League side Mumbai City FC.
The...
The SI Hotline reports that 87% of allegations come from football
The Sport Integrity (SI) Hotline has reported that 87% of misconduct allegations that it received in its debut set of results came from football.
Its...
Roma completes African first with Nigeria Football Federation
Serie A outfit AS Roma has unveiled the Nigeria Football Federation (NFF) as its first African partner.
Under the initial deal, which is set to...
CAF WC Qualifying receives free FIFA broadcasting
FIFA, the world governing body for football, has announced it will be streaming the African qualifying games for Qatar’s 2022 World Cup.
The move comes...