SPFL unveils record-breaking prize money for flagship cup

The Scottish Professional Football League (SPFL) has substantially increased the prize money for clubs playing in next season’s Premier Sports Cup.The league has announced...

United Airlines celebrates Wrexham AFC’s League One promotion

Wrexham AFC’s promotion to the third tier of the English football system has been celebrated by one of its main partners, United Airlines, in...

Better Collective anticipating summer of sport success after Q1 growth

Better Collective remains confident in its global position in digital sports media in the face of difficulties in North America, offset by European and...

ESPN renews FA Cup rights ahead of City v Utd clash

The Football Association (FA) has extended its media rights partnership with ESPN for the FA Cup, England’s knockout club football tournament. Brokered by IMG, the...

Jets & Bears praise impact of Girls Flag league after second...

The New York Jets and the Chicago Bears celebrated the successful second year of the Jets and Bears NFL Girls Flag league with a...

OKTAGON MMA ‘exemplifies’ UK growth via deal with SkyBet 

OKTAGON MMA has announced that fans in the UK now have the opportunity to place bets on Europe’s top MMA promotion through SkyBet. While UK...

Aston Villa selects Adidas ahead of Champions League debut

Aston Villa has named Adidas as the club’s official kit partner in a multi-year deal from the 2025/26 Premier League season onwards.For the first...

bet365 suffers ‘biggest payout’ of the season on the final day

Following a sport heavy weekend, bet365 has stated that its customers “had the last laugh” after Manchester City were crowned champions of the Premier...

DAZN adds 10 freemium channels including Matchroom Boxing and Boxing TV

DAZN is making a splash in the free sports broadcasting space via the launch of 10 new freemium channels covering a range of sports. The...

Turkey ‘trusted to deliver wonderful European Games’ in 2027 

The European Olympic Committees (EOC) has signed a Memorandum of Understanding (MoU) with the Istanbul Metropolitan Municipality and the Turkish Olympic Committee (TOC).The signing...