Grand National 2021 pulls in 8.8 million peak viewership

A peak of 8.8 million viewers tuned in to watch Rachael Blackmore become the first female jockey to triumph in the steeplechase with Minella...

Formula One announces plans for first female-only esports competition

Formula One has unveiled plans for its new female-only qualification route into the Pro Exhibition called the F1 Esports Series Women’s Wildcard. Set to commence...

Clubs in Crisis grassroots fund opens for applications

Made by Sport and Cash4Clubs have announced that its Flutter Entertainment-backed partnership - ‘Clubs in Crisis’ - will open today for applications from grassroots...

Manchester City enlists noon.com for Middle East marketing

Manchester City has signed a sponsorship agreement with noon.com, in order to boost its Middle Eastern marketing and branding strategy. As the latest edition to...

DAZN’s Serie A coverage hit by technical difficulties amid IPO talks

DAZN has been forced to compensate customers after the digital streaming service’s coverage of the Serie A was hit by a blackout caused by...

Athletes are the ‘main casualty’ of match-fixing, says ESIC

Reaffirming its independence as an organisation, the Esports Integrity Commission (ESIC) has taken the opportunity ‘to clear false narratives’, issuing a statement regarding its...

Sadiq Khan confirms talks with IPL over London events

The mayor of London, Sadiq Khan, has announced his intent to bring Indian Premier League (IPL) cricket matches to the capital city, ahead of...

Sport participation surges 1000% amid pandemic, new research finds

There has been over a 1000% increase in people partaking in sports in the UK compared to the pre-pandemic period, according to new research...

UFC incorporates TikTok videos into live broadcasting

The Ultimate Fighting Championship (UFC) has extended its ongoing partnership with TikTok, integrating the social media video platform into its live broadcasting. Utilising cloud software provided...

NFL secures $450 million in Genius Sports shares

The NFL has gained a stake of nearly $450 million in Genius Sports Group, amounting to around 22.5 million shares. Under the terms of the...