Features & Analysis

In-depth content relating to the sports business industry, including: features, interviews, analysis and longer-form content.

Newcastle replacing Fun88 with ‘unnamed’ £25m shirt sponsor

Newcastle United has reached a front-of-shirt sponsorship agreement with an unnamed company from the Middle East, according to reports.The Times has claimed that the...

UK athletes may oppose gambling apparel sponsorship under new White Paper...

Following the UK governments long-awaited release of the Gambling Act White Paper, UK athletes are set to gain the right to oppose wearing any...

Kindred: ‘Football and gambling should continue to work together’

Speaking to Sky News on the Ian King Show, gambling operator Kindred expressed willingness to continue working with the biggest UK football clubs after...

World Rugby sets out to ‘supercharge’ women’s league for the next...

World Rugby has greenlighted its latest initiative to create opportunities for girls and women wanting to partake in the sport. The programme called ‘Accelerate’ will...

‘If not the Premier League, where next?’: Russell Yershon on betting’s...

Throughout the course of the review, betting sponsorships in football have been a major talking point. But, the Premier League recently made the decision...

Aleksander Čeferin: ‘It’s possible for US to host Champions League Final’

UEFA President Aleksander Čeferin confirmed there is a a possibility that UEFA Champions League games could be hosted in the United States.During an appearance...

FC Barcelona reveals €1.45bn Camp Nou renovation plans

La Liga giants FC Barcelona have announced they have received €1.45bn in funding to proceed with renovation plans to its home stadium, the Spotify...

Top Brazilian clubs intensify sports betting standoff 

President of the Federal Senate of Brazil, Rodrigo Pacheco, expanded on the country’s current developments on implementing a federal sports betting regime. It comes as...

CBF officially submits demands over sports betting regulation

The Confederation of Brazilian Football (CBF) has formally issued its demands to the country’s government over a potential regulatory framework on fixed-odds betting.The body...

UEFA sets new heights for women’s football with EURO 22

In its latest 21/22 season overview report, UEFA has underlined the success of women’s football and the way it engaged fans during the most recent...