Features & Analysis

In-depth content relating to the sports business industry, including: features, interviews, analysis and longer-form content.

OlyBet announces official sponsorship deal with EuroLeague Basketball

OlyBet has announced that it is now an official partner of the major Turkish Airlines EuroLeague Final Four event.An official sponsor of the competition...

FIFA’s plans for tournament expansion met with backlash 

FIFA has been criticised over plans for the expansion of the international and club World Cups, following concerns over an already congested fixture list...

Embracing obstacle can unlock endless sponsorship possibilities for Modern Pentathlon 

As Modern Pentathlon looks to evolve and engage new audiences, we spoke to The Union Internationale de Pentathlon Moderne (UIPM) President Dr Klaus Schormann....

PSG reportedly in the running to purchase Stade de France stadium

Ligue 1 champions Paris Saint-Germain are reportedly keen on moving across the French capital to the Stade de France after hitting a roadblock in...

Richard Masters affirms Premier League backing for Article 48 

Speaking at the Financial Times’ Business of Football Summit, Richard Masters, has distanced the Premier League from potentially ending the 3pm blackout.His remarks fall...

Kash Shaikh, Baseball United: Serving the ‘forgotten nations’

Kash Shaikh, President, CEO and Chairman of Baseball United - the first-ever professional baseball league in the Middle East and South Asia - spoke...

Henry Hodgson: Building a ‘literal foundation’ for the NFL in the...

As the league gains more and more attention each season in the UK, talk of a British NFL franchise has been a major focus...

LIV Golf looks online for broadcasting outside of the US

LIV Golf has confirmed the launch of LIV Golf Plus and LIVGolfPlus.com, as the Saudi-backed breakaway league looks for an alternative way to build...

West Ham’s Sullivan describes UK govt plans to safeguard football heritage...

Seeking to strengthen safeguards of teams from financial failings and harmful ownership models, a new independent regulator has been launched which will implement a...

Tottenham Hotspur dismiss reported takeover bid from MPS Sports Capital

Tottenham Hotspur’s owners have made it known the club is not up for sale in regards to a potential bid from Jahm Najafi, Head...