SBOTOP ‘hopeful’ relationship with Leeds can continue following PL sponsorship vote
Following news that Premier League teams will no longer host front-of-shirt gambling sponsorships, SBOTOP has underlined the importance of partners having a period of...
Washington Commanders expected to be sold for $6bn to HBSE
Owner of the Washington Commanders Dan Snyder has agreed to sell the National Football League (NFL) franchise to Harris Blitzer Sports & Entertainment (HBSE)...
Premier League votes for ban on gambling shirt sponsorship
The Premier League has announced that clubs have agreed a vote in favour of a ban on front-of-shirt sponsorships displaying a gambling company. The groundbreaking...
Key questions after Endeavor’s acquisition of WWE
As MMA fans entered fight week for UFC 287 and the wrestling world cast its attention to night two of Wrestlemania, news breaking of...
EFL confirms Sky Sports as preferred bidder to continue to as...
Sky Sports has been selected by the English Football League (EFL) as the preferred broadcaster to negotiate the next TV rights package with the...
Does the FA’s media rights venture signal an end to the...
The Football Association (FA) is exploring whether to drop the 3pm Saturday TV blackout for FA Cup matches as streaming service platforms wait in...
Thomas Barnden, Swansea City: The ‘unprecedented analytics opportunities’ created by AI...
Thomas Barnden, Swansea City AFC Head of Performance, writes for Insider Sport about the ‘seismic shift’ in strategy in football clubs’ operating processes, and...
Tally Technology: How to create lasting and valuable fan relationships
Juli Ferré Nadal of Tally Technology writes for Insider Sport on how sports rights holders can embrace a new breed of activation platforms to...
Transgender women banned from competing in World Athletics
President of World Athletics, Lord Sebastian Coe, has confirmed the athletics governing body has banned transgender women from competing in women’s international events. From 31...
Building on World Cup momentum – Harris County Houston Sports Authority’s...
The dust has well and truly settled on a successful World Cup in Qatar, attention slowly turns to the 2026 tournament in North America. With...