SBC Summit: Your Gateway to All Things Sports Betting

In a landscape shaped by technological evolution and shifting consumer demands, SBC Summit 2024, taking place from September 24-26 at Feira Internacional de Lisboa,...

IBM: AI can satisfy fans’ craving for sports connection

IBM has published a report revealing a growing generational shift towards technology-driven experiences, which will impact the future of sports consumption.The international study confirms...

YouGov: UK football fans’ Euro 2024 viewing habits revealed

YouGov has revealed five key stats into how football fans around the UK plan to watch Euro 2024.The research conducted by the organisation reveals...

Genius Sports accelerates global integrity protection efforts

Genius Sports is lending its sports data and technology services to the global fight against match-fixing and sports corruption via its latest partnership.The London-based...

EFL becomes highest attended league body in Europe

The English Football League (EFL) continues to record strong engagement with its followers, with 2023/24 attendances the highest in Europe.During last season, the EFL...

Research finds consumer disconnect for Euro 2024 sponsors

A study by retail sales consultancy Sellex has found that there is only a minimal difference in consumer recognition between official Euro 2024 sponsors...

Amnesty International warns FIFA ahead of World Cup bids

Amnesty International, a global non-governmental organisation focused on human rights, has warned FIFA about the upcoming World Cup bids for 2030 and 2034.The warning...

Bayer Leverkusen hails Kitman Labs’ data analytics in partnership renewal

Bundesliga champion Bayer Leverkusen has renewed its six-year partnership with sports intelligence company Kitman Labs, expanding on its Software-as-a-Service capabilities. The German football club will...

Stats Perform reclaims ICC official data distribution rights

The International Cricket Council (ICC) has announced a new arrangement with Stats Perform, which returns as its data collection and distribution partner, having previously...

Sportradar to provide greater access to betting operators via adverts

Sports tech company Sportradar has added audio channels to its advertising service to make the connection between betting operators and customers more seamless. Sportradar has...