West Ham United empowers women with Femfresh partnership

West Ham United women’s team has named Femfresh as its official feminine hygiene partner to emphasise the importance of women’s health.The Barclays Women’s Super...

Hull City invites fans to travel to Türkiye with first-team

Hull City has announced an opportunity for 50 fans to win an all expenses paid trip to Türkiye during the upcoming March international break.Fans...

Home nations to offer coaching programmes in partnership with Chase

Digital Bank Chase has been announced as the official banking partner of the UK home nation football teams. The agreement will see England, Northern Ireland,...

Arsenal reports £52.1m loss for 2022/23 amid revenue surge

Arsenal’s financial report has shown significant improvement off the pitch in the last 12 months, mostly due to its return to European football and...

Blue cards and sin bins: the implications for operators

Jeevan Jeyaratnam, COO of Abelson Odds, offers up a fascinating thought-leadership viewpoint on the impending arrival of the blue card to the beautiful game....

Paris 2024 Paralympics clinches widest ever media distribution

The International Olympic Committee (IOC) has secured wide global visibility for this year’s Paris Paralympic Games by signing media deals in over 160 countries.Live...

AFC Bournemouth injects “Vegas energy” with tourism deal

AFC Bournemouth has announced a multi-year deal with The Las Vegas Convention and Visitors Authority (LVCVA).The English Premier League (EPL) club has partnered with...

Blackburn Rovers unveil BetUK deal ahead of Newcastle FA Cup game

Blackburn Rovers has announced a last minute sleeve sponsorship deal with BetUK ahead of its clash against Newcastle United.The EFL Championship club, which will...

RB Leipzig ends long-lasting Nike ties with Puma deal

German football team RB Leipzig has announced a partnership with sports brand Puma, cutting ties with Nike after a decade.As part of the agreement,...

Borussia Dortmund scores with PRIME Hydration partnership

German top flight football team Borussia Dortmund (BVB) has announced a partnership with influencer-created energy drink brand PRIME Hydration.BVB has become the latest sports...