Celta Vigo and Cádiz boost sponsorship portfolio with betting partnerships

La Liga sides Celta Vigo and Cádiz FC have announced that the clubs have signed deals with betting firms Betway and Dafabet, respectively, ahead...

TPD adds Ascot to tracking data distribution portfolio

Total Performance Data (TPD) has been selected as the new tracking data distribution partner for Ascot Racecourse, and will support the track in leveraging...

BT Sport agrees to broadcast remaining UEFA Women’s Champions League fixtures

BT Sport has bolstered its ‘summer of sport’ line-up by confirming that it will broadcast the remaining knockout stages of the 2019/20 UEFA Women's...

FA Cup slashes prize pool and removes replays for 2020/21 season

The Emirates FA Cup schedule has been officially confirmed for the 2020/21 season, with the domestic competition not holding any replays and featuring a...

Sky Sports extends Ascot partnership until 2024

Sky Sports Racing has extended its domestic pay TV and digital platforms partnership with Ascot Racecourse, meaning that the channel will cover all of Ascot's...

Man City celebrates businesses with Cadbury partnership

Following in the footsteps of fellow Premier League side Chelsea, Manchester City has signed a multi-year partnership with Mondelēz International which sees Cadbury become...

UK racing receives £3.2m boost from HBLB

UK racing will receive a financial boost after the Horserace Betting Levy Board (HBLB) agreed to offer £3.2 million in ‘immediate and short-term funding’.As...

Gündogan joins talent and commercial management agency KIN Partners

KIN Partners has strengthened its sports portfolio by adding Manchester City and German International footballer Ilkay Gündogan to its clientele.The partnership will see the...

Norwich City strikes three-way partnership with BADU Sports and Bidstack

Norwich City has announced a three-way alliance with in-game advertising platform Bidstack and sports education organisation BADU Sports ahead of its EFL Championship campaign.As...

Sky Sports unveils dedicated NFL channel ahead of new season

Sky Sports has struck a new five-year partnership with the NFL to enhance its American football content and create a dedicated channel for the...