The FA unveils Google as official cloud and data analytics partner
The FA is uniting Google Cloud as it seeks to utilise data and analytics to elevate the success of all England teams.
The four-year...
BetUK.com becomes official partner of Premiership Rugby
Premiership Rugby has unveiled a multi-year deal for BetUK.com to become its new official betting partner.
The partnership, which has been agreed from the...
Carabao strikes deal for extension of EFL partnership
Carabao has announced the extension of its partnership with the EFL, which will see the Thai energy drinks brand continue as Official Title Sponsor...
Andrew Balding partners with Betway as new brand ambassador
Group 1 and Classic-winning trainer Andrew Balding has been chosen by Betway to offer his industry knowledge as part of a brand ambassador role for the...
Manchester City strengthens presence in China with JNC partnership
Continuing to strengthen its presence in China, English Premier League champions, Manchester City has announced a global multi-year partnership with JNC to become the Club’s Official...
Should European football be worried about the growing presence of state-sponsored...
Where do we draw the line? Is there a line to be drawn? It seems like football could well be in danger of just...
Magpies sale edges closer
Newcastle United Owner Mike Ashley is closing in on the sale of the club, after talks with Sheikh Khaled bin Zayed Al Nahyan, the...
Liverpool elevates fan engagement with TikTok launch
Liverpool FC has become the first English Premier League side to launch an official account on short-form video social media platform, TikTok.
Following in the...
West Ham United announces six year extension to Betway deal
West Ham United has announced a ‘historic’ renewal of its partnership with Betway for a further six years.The online bookmaker has been the...
Windsor’s Summer Series to be sponsored by Marathonbet
Arena Racing Company (ARC) and Royal Windsor Racecourse have confirmed that the Summer Sprint Series will now be sponsored by Marathonbet, rebranding the race as...