League of Ireland exempt from FAI betting sponsorship ban

The League of Ireland will be excluded from a planned ban on betting sponsorships introduced by the Football Association of Ireland (FAI). Two prominent Irish...

Cazoo signs on as EFL official partner

The English Football League (EFL) has landed online car retailer Cazoo as its new official partner in a multi-year agreement. Under the terms of the...

Inter Milan accelerates Chinese market expansion with Riello deal

Serie A club Inter Milan has taken a second step in enhancing its market status in the Chinese sports sector via an agreement with...

Sporting Kansas City makes MLS history in shirt sponsorship designation

Sporting Kansas City has chosen The Victory Project as its principal shirt sponsor for the 2021 season, becoming the first Major League Soccer (MLS)...

MLB’s San Diego Padres links with Tappit for contactless solutions

The Major League Baseball’s (MLB) San Diego Padres has linked with mobile payment firm Tappit to ensure a safe and seamless return to Petco...

Former Olympic rowers secure 2021 Boat Race crypto-sponsorship deal

The 2021 Boat Race between Oxford and Cambridge Universities will be sponsored by cryptocurrency exchange Gemini, a firm founded by two former Olympic Rowers. Tyler...

Entain releases first round of ‘Pitching In’ grassroots grants

Entain has disclosed the first wave of grassroots football clubs to benefit from COVID-19 grants through the company’s ‘Pitching In’ scheme, in partnership with...

Bundesliga 2019/20 revenue dips for first time in 15 years

The Bundesliga saw more than a five percent dip in revenue during the 2019/20 campaign, the German Football League’s (DFL) annual economic report has uncovered. Figures...

British and Irish Lions to explore women’s team with Royal London

The British and Irish Lions rugby union touring team has joined forces with with Royal London to fund a feasibility study to look into the...

Five clubs combine to establish Women’s Elite Sport Partnership

Five professional women’s sports clubs in the UK have united to form the ‘Women’s Elite Sport Partnership’, a group focussed on boosting engagement, performance...