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Football
Giannis's Chelsea investment and Kalshi deal
BREAKING
Basketball
Time to read: 4 min
Behind Giannis’ Chelsea and controversial Kalshi deal
February 10, 2026
06.12.2025, Leverkusen, Google Pixel Frauen Bundesliga, Bayer 04 Leverkusen - RB Leipzig, Germany Ein Google Pixel Frauen Bundesliga Ball liegt auf einem Podest vor dem Spiel, im Hintergrund eine Bayer 04 Leverkusen Fahne.
BREAKING
Football
Time to read: 4 min
Why Frauen‑Bundesliga clubs rejected a joint DFB venture
February 10, 2026
BARCELONA - JAN 23: The president Joan Laporta in action during the LaLiga match between FC Barcelona and Getafe CF at the Spotify Camp Nou Stadium on January 23, 2023 in Barcelona, Spain.
BREAKING
Europe
Time to read: 4 min
Is Barcelona’s Super League exit Laporta’s parting shot?
February 9, 2026
LOS ANGELES, USA, NOVEMBER 15, 2025: FIFA World Cup 2026 — official Trionda football placed on grass, showcasing the spirit of soccer in the USA, Mexico, and Canada
BREAKING
Fan Engagement
Time to read: 5 min
Sustaining fan engagement beyond the World Cup: Turning short-term excitement into year-round connection
February 9, 2026
Rio de Janeiro, Brazil, November 9, 2025. Brazilian Football Championship, match between Flamengo and Santos at the Maracanã stadium.Player Leo Pereira
BREAKING
Football
Time to read: 4 min
Brazilian clubs brace for revenue shift as betting sponsors pull back
February 5, 2026
Tottenham to be sold?
BREAKING
Football
Time to read: 4 min
Levy share sale fuels Tottenham sale reports
February 4, 2026
Milan, Italy. 01 March 2022. Italian Cup Football. AC Milan VS FC Inter 0-0.
BREAKING
Football
Time to read: 3 min
RedBird completes refinancing of AC Milan, ending Elliott-era debt
February 3, 2026
Goal in the back of net in soccer game. Representing the Baller league withdrawing from Germany
BREAKING
Europe
Time to read: 3 min
Why Germany no longer makes the cut as the Baller League suspends market
February 2, 2026
FIFA considering 2030 World Cup expansion to 64 teams
BREAKING
Broadcasting
Time to read: 4 min
Why the World Cup is FOX’s megaphone and Ligue 1+’s lifeline
January 30, 2026
Blackburn, Lancashire UK. June 2018 Ewood Park showing the Blackburn Rovers Logo
BREAKING
Football
Time to read: 3 min
Blackburn Rovers face legal action from kit supplier Macron over alleged contract breach
January 30, 2026
FIFA president Sepp Blatter is seen in Dubai UAE on April 28, 2010.
BREAKING
Football
Time to read: 4 min
Ex-FIFA President tells fans to ‘stay away’ from US World Cup
January 29, 2026
Report: beIN and Ligue 1 finally put pen to paper on media rights contract
BREAKING
Broadcasting
Time to read: 3 min
Paris court orders beIN Sports to pay €14.1m in Ligue 1 dispute
January 29, 2026
New Women's Championship rebrand digital property for WSL
BREAKING
Financial Results
Time to read: 4 min
WSL revenue rises while funding clubs over profit
January 28, 2026
partnership playbook
BREAKING
Football
Time to read: 5 min
Partnership playbook: Allwyn, Bad Bunny, Schweppes, Standard Chartered and more
January 28, 2026
Image of the World Cup 2026 branding
BREAKING
Broadcasting
Time to read: 5 min
Frictionless fan experience becomes the industry's World Cup priority
January 27, 2026
Madrid, Spain - March 12, 2025: Champions League match between Atletico Madrid and Real Madrid played in capital. Premier League. Real Madrid players. European champions. Spanish Euroderby.
BREAKING
Broadcasting
Time to read: 4 min
Commercial power lifts Real Madrid as UK clubs fall back
January 23, 2026
astro turf football pitch like used in Baller League.
BREAKING
Features
Time to read: 4 min
Baller League is built on borrowed attention
January 23, 2026
Manchester, United Kingdom. 07.17.2024 Aerial Image of Manchester United, Old Trafford Stadium. 17th July 2024.
BREAKING
Fan Engagement
Time to read: 3 min
Manchester United explores TV drama to help cash flow problems
January 22, 2026
Arsenal women's football team
BREAKING
Fan Engagement
Time to read: 6 min
Women’s football passes €150m but the growth model is still being written
January 22, 2026
Partnership playbook
BREAKING
Basketball
Time to read: 4 min
Partnership playbook: Lenovo, Nexo, Coca-Cola and more
January 21, 2026
Independent Football Regulator
BREAKING
Football
Time to read: 5 min
How England’s independent football regulator is set modify the game
January 20, 2026
Zurich, Switzerland - May 2017: at the entrance to FIFA Headquarters, Netflix deal
BREAKING
Football
Time to read: 4 min
FIFA expands 2026 Series to keep fans and sponsors hooked
January 19, 2026
FIFA logo
BREAKING
Football
Time to read: 3 min
Experts question FIFA’s 500 million World Cup tickets claim
January 16, 2026
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Featured Articles
Sideline Moves: Arsenal layoffs
BREAKING
Features
Time to read: min
Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
BREAKING
Features
Time to read: min
New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
BREAKING
Basketball
Time to read: min
SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026
Manchester City found guilty of almost all 155 charges
BREAKING
Features
Time to read: min
Manchester City found guilty of almost 115 Premier League financial breaches
September 25, 2026