Lions look to bolster fan experience with Fanatics
Championship contenders Millwall F.C. are eyeing elevated fan engagement through a long-term multichannel retail partnership with Fanatics.
Under the terms of the deal, Fanatics has...
NYCFC’s new 25,000 stadium expected to open in 2027
Major League Soccer (MLS) franchise New York City Football Club (NYCFC) is expected to move into its new 25,000 seater stadium in time for...
UEFA sets new heights for women’s football with EURO 22
In its latest 21/22 season overview report, UEFA has underlined the success of women’s football and the way it engaged fans during the most recent...
US Soccer unites with SPORTFIVE to elevate global media presence
The US Soccer Federation is looking to bolster its global presence through a new collaboration with SPORTFIVE.
As part of the multiyear collaboration, the group...
Report: Glazers ‘increasingly confident’ of retaining majority ownership of Manchester United
Avram and Joel Glazer are ‘increasingly confident’ of holding onto their majority ownership of Manchester United despite several months of proposal bids for the...
Betano nets Brazilian Série B naming rights deal
Série B of the Brazilian Championship will change its name to Série B Betano for the remainder of this year.
The international bookmaker Betano secured...
Report: Gambling sponsorships remain ‘individual choice’ for clubs in Scotland
After the decision of Premier League clubs to halt gambling shirt-sponsorships, The Scottish Professional Football League (SPFL) has confirmed that ‘individual sponsorships will remain...
Manchester City confirms north stand expansion application submitted for “best-in-class” experience
Manchester City have confirmed an application submission for its proposed plans to overhaul the north stand of the Etihad Stadium into a “best-in-class fan...
Man City’s Gündoğan ‘hugely excited’ to be involved in OKX metaverse
Manchester City captain Ilkay Gündoğan, will feature in the second instalment of cryptocurrency exchange OKX’s latest ‘OKX Collective’ metaverse titled ‘Make Your Play’.
The Manchester...
‘The beginning of a promising future’ as Santos FC names Blaze...
Campeonato Brasileiro Série A side Santos FC has named online sportsbook Blaze as a main sponsor.
The two-year deal will see the online sports betting...