Manchester United sponsor fights health injustice with logo swap
Manchester United’s sponsor, Snapdragon, has donated kit space for one match each of the men’s and women’s teams to (RED), a charity tackling AIDS,...
Live sports contributes to record new subscribers on Netflix
Netflix has announced the results of its Q4, revealing it has recorded the most new subscribers from a quarter in the company’s history. The 19...
Boca Juniors and Betsson strengthen partnership in Latin America
Argentine football club Boca Juniors has extended its partnership with Swedish sportsbook Betsson Group until the 2028 season. As part of the renewal, Betsson will...
Belgium’s betting loopholes offer a glimpse into Premier League’s future
Clubs in Belgium’s top-flight football league, the Juniper Pro League, have found ways around a new law restricting betting brands as primary sponsors.The Kansspelcommissie...
La Liga and CoinW to “revolutionise fan engagement” with Web3
La Liga has confirmed that cryptocurrency exchange CoinW has become the league’s official regional crypto exchange partner with a series of activations to follow. As...
Bundesliga lands on Roblox to boost Gen Z fan engagement
The German Football League (DFL) has confirmed that the Bundesliga will enter the Roblox virtual world across the winter campaign. Working alongside the international gaming...
Florentino Pérez remains Real Madrid President for next four years
Florentino Pérez has been re-elected as President of Real Madrid for a further four years the club has confirmed. Pérez faced no opposition during a...
Manchester United highlights economic benefits in stadium bid
Manchester United has announced it will decide on whether to build a new stadium or redevelop Old Trafford before the summer, as it continues...
Brentford FC bolsters cybersecurity with Acronis partnership
Brentford Football Club has entered into a new partnership with Acronis to become the Premier League club’s official cybersecurity partner. Acronis, a Switzerland-based cybersecurity and...
Ryan Reynolds and Rob McElhenney secure Colombian football team ownership
Ryan Reynolds and Rob McElhenney are adding to their football portfolio after acquiring Colombian football team Club Deportivo Seguros La Equidad. The Wrexham AFC owners...