FC Barcelona and Heura Foods give ‘new impetus’ to women’s football
FC Barcelona and Heura Foods have signed an agreement which sees the food brand become the partner of the Barça Women's team for the...
CBS Sports expands US rights to UEFA’s European competitions
UEFA has agreed a deal with CBS Sports for the US media rights for its European club competitions.The men's Champions League, Europa League, and...
Valencia CF signs shirts sponsorship with Herrero Brigantina
Valencia CF has named Herrero Brigantina both a ‘premium plus partner' and a back-of-shirt sponsor of the LaLiga club.The deal will see the insurance...
Team Vitality secures first international partnership with a betting company
Team Vitality has linked with GG.BET as the latter becomes the international betting partner of the CS:GO superteam.The collaboration looks to create experiences and...
Liverpool FC continues content series in Nivea Men extension deal
Liverpool FC and Nivea Men have extended their partnership for a further three years, including a continuation of their content series. As the 2022-23 season...
Southampton FC, Sarah Batters: NFTs a ‘major pillar’ of engaging football...
Southampton FC’s new kit for the 2022/23 season has seen the Premier League side tap into the blockchain and web3.0 space as it continues...
PlanetPay365 expands Serie A presence with Torino FC
Torino Football Club has announced PlanetPay365 as the club’s official value-added services partner for the next two seasons. The collaboration will make its debut this...
NWSL makes three senior hirings at ‘pivotal’ time for the league
The NWSL has hired Julie Haddon as the league’s Chief Marketing Officer, Tatjana Haenni as Chief Sporting Director and Bill Ordower as Chief Operating...
Nike strengthens women’s football commitment in FA ball supply deal
The FA has announced a multi-year partnership with Nike as the latter looks to deepen its commitment to women’s football.The deal sees Nike become...
Report: Sir Jim Ratcliffe “a potential buyer” if Glazers look to...
Sir Jim Ratcliffe wants to purchase a stake in Manchester United FC, according to reports from The Times and Bloomberg.The British billionaire’s interest in...