Maxbet nets exposure with ‘exciting’ Euroleague Basketball deal
Euroleague Basketball has formed a partnership with MaxBet, which becomes the premium betting partner of the Turkish Airlines EuroLeague and the 7DAYS EuroCup in...
Ladbrokes’ Myke Foster: Winter World Cup will ‘enhance enjoyment’ of 2022...
The new year comes with a raft of new opportunities and events, with a packed sporting schedule seeing a range of popular sporting events.With...
Huddersfield Town boosts BK8 brand visibility until end of season
Huddersfield Town has named gambling firm BK8 as its official global betting partner for the remainder of the 2021/22 season.The company’s logo is set...
AC Milan builds Populous partnership in selecting architect for stadium
AC Milan, along with FC Internazionale Milano, has announced that Populous has been chosen as Architect for their new Milan stadium.Over the next weeks,...
Insider Sport’s Year in Review – January and February 2021
As we approach the close of 2021, Insider Sport takes a look back at some of the more prominent sports business stories of the...
Bundesliga extends ‘accessible and interactive’ Sportradar deal
Bundesliga International has agreed to a five-year extension of its long-term data partnership with Sportradar.As the official provider of betting and streaming rights for...
Meta’s Sports Partnerships Specialist appointed to PTO Directors Board
The Professional Triathletes Organisation (PTO) has appointed Peter Hutton, Director of Sports Partnerships at Meta, to its board of directors.In his Silicon Valley-based role...
FINA strives for growth of aquatics in Myrtha Pools extension deal
The International Swimming Federation (FINA) has extended its partnership with Myrtha Pools which will continue as one of the organisation’s official partners until 2025.For...
Inter Miami FC names XMANNA as first ever sleeve sponsor
Inter Miami CF has announced a partnership with software technology company XMANNA to become the club’s first-ever jersey sleeve sponsor.The multi-year collaboration also sees...
FIFA pins opportunities of women’s football growth in VISA deal
FIFA has announced Visa as the first Global FIFA women’s football partner, which comes into effect in 2023.In collaboration since 2007, the partners’ new...