Borussia Dortmund scores with PRIME Hydration partnership
German top flight football team Borussia Dortmund (BVB) has announced a partnership with influencer-created energy drink brand PRIME Hydration.BVB has become the latest sports...
BoyleSports maintains racing momentum with John Hanlon deal
BoyleSports has teamed up with John ‘Shark’ Hanlon as his official stable partner and will donate €100k to charity if Hewick wins the Cheltenham...
Argentina’s football teams signs deal with American Express
Argentine Football Association (AFA) has extended its sponsorship agreement with American Express.The AFA chose American Express to become the official card for the Argentine...
NCAA hands multi-year suspension to ex-Alabama coach Bohannon for illegal betting
The NCAA has handed former Alabama baseball coach Brad Bohannon a 15-year “show-cause” order for breaking betting rules in April last year. The lengthy penalty...
PGA TOUR Enterprises transforms players into equity holders
PGA Tour has launched PGA Tour Enterprises, a new programme that will allow players to collect equity based on career accomplishments.Collectively, players will have...
Fanatics drives international growth with three new appointments
Fanatics commerce has appointed Stephen Dowling as its new International President to focus on growth outside of North America.Over recent years, the designer, manufacturer...
Racing TV looks for engagement boost with RaceShare partnership
UK horse racing media outlet Racing TV has entered the syndicate space via a partnership with RaceShare, an initiative led by former Racing Post...
FIFA elevates fan experience with Visa partnership extension
FIFA has extended its global partnership with Visa until 2027 ahead of the FIFA World Cup 2026. The world football governing body announced Visa as...
“You have to be earning” – how to make your business...
Whether it is to acquire or be acquired, companies ranging from start-ups to well established businesses will understand the importance of the term acquisition...
RBM Partnership announces plans to engage with stakeholders at AFCON
The RBM Partnership to End Malaria and Zero Malaria FC have announced plans to engage with stakeholders at the upcoming Africa Cup of Nations...