Cricket South Africa (CSA) has introduced Castore as its official apparel partner for the next three years.
The collaboration, running from October 1 2021 to 30 September 2024, sees the sportswear supplier titled as the partner of the team kit and products, its teams, staff and players as well as CSA’s official merchandising partner.
Pholetsi Moseki, CSA Acting Chief Executive, commented: “Castore is one of the big players in the world of sports technical apparel and they are involved around the world with such diverse sporting codes as Formula 1, cycling, football, athletics and swimming.
“As we all know most international cricket these days is played on the Asian sub-continent and its surrounding areas where climatic conditions are extremely challenging, and it is important that our players have the most comfortable apparel available to allow them to compete at their optimal level.”
The kit is to be made from ‘unique technical fabrics’ to ensure a ‘lighter, more flexible and durable’ kit with the aim of ensuring that performance through the cricket season is of higher quality.
“Castore is a perfect fit for our national teams who all have major ICC events on the immediate horizon. We look forward to a fruitful and happy relationship over the next three years,” added Moseki.
With the West Indies already being supplied kit by Castore, the partnership futhers the company’s presence in the sport whilst marking its first step into South Africa cricket.
Its founder, Tom Beahon, commented: “Adding to our wide range of teams and athletes with a team such as Cricket South Africa’s Proteas is a huge honour for us as a brand and we’re excited to see where the partnership will take us.
“The T20 World Cup is the perfect way to kick off our partnership, an exciting, forward-thinking concept still in its formative years whereby entertainment is ever-present.”
The partnership builds upon Castore’s portfolio of sporting connections including McLaren, Glasgow Rangers, Newcastle United and Wolverhampton Wanderers to name a few.
Castore has additionally partnered with a number of athletes such as Andy Murray, Owen Farrell, Jos Buttler and Adam Peaty.