FC Barcelona has renewed its partnership with Canadian financial institution, Scotiabank, until June 2026.
The firm will continue to be the LaLiga club’s regional partner in Canada, as well as various countries in Latin America and the Caribbean. The deal also includes the Barça women’s team and collaboration with the Barça Foundation and the Barça Academy project.
Both organisations have also outlined a shared desire to have a positive impact on their environment through sports. In also becoming the sponsor of FC Barcelona women’s team, this is part of Socitabank’s strategy to achieve equality both in sport and in society.
Rafael Yuste, First Vice President, Sporting Area at FC Barcelona, commented: “We are very proud to renew and expand this collaboration with a partner with whom we have been running joint projects in the social field, one of the pillars that form part of our commitment, and which also showcase why we as ‘More than a Club’, having a positive impact on our environment through the positive values of sport.
“Scotiabank is a trusted partner and a leading organisation in key markets such as Latin America that have such a great footballing tradition. Once again, it is made clear that the club is a benchmark and that partners continue to trust the Barça brand as a support for the growth in their regions of interest.”
With the original partnership beginning in the 2016/17 season, the enhanced deal covers Canada, Mexico, Peru, Colombia, Uruguay, Chile, Panama, Costa Rica, Antigua and Barbuda, Aruba, Bahamas, Barbados, Cayman Islands, Curaçao, Dominican Republic, Guyana, Jamaica, Trinidad and Tobago, and Turks and Caicos.
“FC Barcelona and Scotiabank share the same values and commitment to have an everlasting impact on young people’s lives in the communities where we operate,” added Mike Tasevski, VP Global Partnership, Scotiabank.
“Since the start of our partnership in 2016, FC Barcelona has been a key player in strengthening our football ecosystem in the region, helping us to provide more equal opportunities and access to the sports for thousands of youngsters in the Americas, no matter their race, gender or social status, instilling inclusion as a core value in our joint efforts.”
