Partnership Playbook: L’Oréal, Ebury, Vodafone, Apollo Tyres and more
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
The Legends Charity Game: As it happened
The inaugural Legends Charity Game at Estádio José Alvalade was a spectacle that delivered on both its charitable mission and the promise of watching...
Has Zuffa Boxing and Netflix proven a new model can work?
Terence Crawford made history on September 13, but was the bout also a win for newcomers Netflix and Zuffa Boxing?The Crawford-Álvarez fight offered the...
Inside the Legends Charity Game build-up
Lisbon hosts a one-night stadium show that aims to raise seven figures for frontline causes. Insider Sport goes behind the scenes on broadcast, ticketing,...
Has the 2025 Club World Cup laid the groundwork for future...
The 2025 FIFA Club World Cup garnered an estimated 2.7 billion viewers across the competition, according to figures from FIFA. The competition, reformatted to become...
How SailGP shifts the model beyond the waves
Insider Sport speaks with SailGP Managing Director Andrew Thompson on the league’s ambition to redefine high-performance sailing. From the spectacle of hydrofoiling catamarans to...
Partnership Playbook: Betano, Hisense, and Ebury
Welcome to Insider Sport's latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and...
Camp Nou return delayed again – Why FC Barcelona are rushing...
On 28 May, 2023, FC Barcelona played its last match at the Camp Nou to undergo renovations. But over two years later, it is...
Q&A: Amusnet’s Ivo Georgiev on the Legends Charity Game and turning...
Lisbon, September 15.Before the conference halls fill and the panels begin, a different kind of opening act takes the stage - the Legends...
APT rules – Do Man City stand to make another £1bn?
The Premier League’s APT rules have been in force since 2021, and despite Manchester City settling its unlawful claims, why are they on the...