Spurs releases 3D seat-selecting technology via Ticketmaster
Tottenham Hotspur has partnered Ticketmaster subsequently becoming the first UK club to introduce the company’s 3D Virtual Venue technology.The collaboration looks to provide digital...
ITV to show free-to-air Gallagher Premiership Rugby matches
Premiership Rugby has sealed a partnership with ITV which will show live Gallagher Premiership Rugby matches and a weekly highlights programme up until the...
Francis Ngannou paid half of his UFC purse in crypto
Ultimate Fighting Championship’s (UFC) Francis Ngannou has made the decision to receive half of his salary from UFC 270 in bitcoin, as ties between...
Formula E calls for Copper.co to showcase digital asset technology
Formula E and institutional digital asset custody and trading solutions provider, Copper.co, have announced a partnership with the ABB FIA Formula E World Championship.The...
Uniqlo continues commitment to wheelchair tennis in three year renewal
Uniqlo has renewed its partnership with the International Tennis Federation (ITF) to continue its title sponsorship for the Uniqlo Wheelchair Tennis Tour until 2024.In...
Castore introduces new e-commerce store with Silverstone
Silverstone has announced a partnership with British sportswear company Castore which is set to launch a new e-commerce store for the motorsport brand.The collaboration...
Klarna unites with Chicago Bulls in fashion collaboration
The National Basketball Association’s (NBA) Chicago Bulls, confirmed a new partnership with Klarna.The multi-year collaboration is said to introduce co-branded in-stadium experiences, shoppable content,...
Guild Esports builds £4.5m crypto partnership with Bitstamp
Guild Esports has appointed Bitstamp as the company's exclusive official cryptocurrency exchange partner in a three-year global sponsorship deal.The £4.5 million collaboration has been...
Sky Sports continues to show Northern Ireland football until 2025
The Northern Ireland Football League (NIFL) has extended its deal with Sky Sports, which will continue to stream live games for the next three...
International aquatics set to be hosted at pyramids of Giza
The Fédération Internationale De Natation (FINA) has announced an agreement with the Egyptian Swimming Federation that will see Egypt host a series of international...