Capgemini strengthens women’s rugby commitment in extended deal
World Rugby has expanded its partnership with Capgemini, which will now become a global partner of Women in Rugby and a worldwide partner of...
FIFA World Cup 2022 names Crypto.com as an official sponsor
FIFA has announced that Crypto.com will be an official sponsor of the FIFA World Cup Qatar 2022, being named as the exclusive cryptocurrency trading...
Blue Jackets announce ‘historic’ home, road and third kit sponsorship
The Columbus Blue Jackets have revealed Columbus-based Safelite as the ‘first jersey sponsor in franchise history’, with the partnership commencing from the 2022-23 season. In...
Paris FC signs ‘ambitious’ VBET partnership
Paris FC has announced a partnership with Armenia-based online sportsbook, VBET, for the end of the 2021-2022 and the 2022-2023 seasons.The French club is...
Nine Honduran football clubs link with Betcris as operator partner
Online sports betting operator Betcris has secured agreements with nine football clubs of the League of Honduras, as it looks to strengthen its marketing...
SBK boosts Gold Trophy prize money in three Doncaster sponsorships
Three races at Doncaster today are being sponsored by SBK including the inaugural SBK Gold Trophy 90 minutes before the Cheltenham Gold Cup.The sportsbook...
Real Madrid, PSG and AC Milan suspend deals with Russia-based Fonbet
Real Madrid has suspended its partnership with Russian betting firm Fonbet with immediate effect, in showing retaliation for the country’s invasion of Ukraine.The La...
McLaren Racing improves on-track performance with Google
McLaren Racing has formed a multi-year partnership with Google, as the latter becomes an official partner of the McLaren Formula One Team and the...
FC Barcelona stadium renamed in ‘globally connected’ Spotify partnership
FC Barcelona has announced a partnership with Spotify where the music streaming service will become the main partner of the club and the official...
Volvo boosts Real Betis’ sustainability programme as main sponsor
Real Betis has signed an agreement with Volvo until June 2024, as the latter becomes one of the La Liga club's main sponsors.The logo...