SofaScore: Strengthening fan engagement with expansive data
Daniel Jurilj Ad operations and Sales Manager at SofaScore underlined the importance of maximising data when it comes to fan engagement, as well as...
Sporting Narratives – Hands of Stone: The enthralling story of Roberto...
Sporting Narratives allows InsiderSport to analyse a time in which a sporting story was told through the unmistakable medium of cinema.This edition looks at...
Sport Acuity’s Andy Roberts on why content planning is crucial to...
Director and Co-Founder at Sport Acuity, Andy Roberts writes on why developing an owned content plan, deepening engagement and capitalising on your own data...
How mobile apps have evolved sports streaming
In September, many sports fans around the world will have noticed some new collaborations announced involving sports apps which can be used on mobile...
Sporting Narratives: Rush – Prepared to die, to win
Sporting Narratives is InsiderSport’s opportunity to explore a time in which a gripping sporting narrative was portrayed through the unmistakable medium of cinema.This edition...
The unrivalled power of TV in sports broadcasting
How we consume our favourite sports has changed more in the last five years than it had in the previous 50. The power of...
Trent’s Volta and the growth of sponsored celebrations
When Liverpool’s Trent Alexander-Arnold arrowed home an expertly placed free-kick on Sunday, eagle-eyed fans noticed the full-back produced a unique hand gesture in celebration.Helping...
Martin Westney on the emergence of Long Drive Golf
Long Drive Golf has emerged as one of Europe’s breakthrough sports, expanding the audience and redefining engagement within golf.InsiderSport spoke to Martin Westney, the...
Enriching Premier League coverage with YouTube
In early August, the Premier League (PL) announced that it had launched its own official YouTube channel.So far, the channel has published goal compilation...
YouTube’s missed opportunity with KSI vs Logan Paul 2
After their first meeting ended in a draw, back in August 2018, YouTube stars KSI and Logan Paul are set to meet again at...