DCMS backtracks on Premier League betting sponsorship ban
Plans for a gambling sponsor ban on football shirts have been unsettled this week as reports suggest the Department for Digital, Culture, Media and...
Kylian Mbappé to make “global impact” as new Sorare ambassador
Kylian Mbappé has become an investor and exclusive player ambassador for Sorare - a player-owned fantasy sports game that leverages NFTs.
As well as one...
Stats Perform enhances PressBox to ‘meet demands of modern sports fans’
Stats Perform has revealed its expanded capabilities in the PressBox platform that aims to give media more ‘efficient and effective’ ways to consume and...
Sunderland AFC partners Spreadex following Championship promotion
Sunderland AFC (SAFC) has announced Spreadex as the club’s new principal partner ahead of the 2022-23 season.
The Championship team will hold the Spreadex Sports...
Richard Felton-Thomas, AiScout: Capturing data early will ‘reshape’ player recruitment
In today’s world of football business, scouts, coaches and administrators have a range of technological tools at their disposal - but leveraging data is...
PIF’s noon.com becomes official sleeve sponsor of Newcastle United
Newcastle United has announced that noon.com, a Middle Eastern online shopping destination, has become the club's official sleeve partner for the 2022/23 season.
The Premier...
KPMG holds Women’s Irish Open title sponsorship in its ‘historic return’
The Ladies European Tour (LET) has announced that the Women’s Irish Open has chosen KPMG to be its title sponsor for the next three...
Women’s Cricket World Cup third most digitally engaged event in ICC...
The International Cricket Council (ICC) has revealed that the ICC Women’s Cricket World Cup 2022 was its most digitally engaged women’s event ever.
In a...
Genius Sports provides ‘unparalleled’ integrity intelligence to sports organisations
Sports data and technology company Genius Sports has partnered with Clue to launch a comprehensive integrity intelligence platform for sport.
Sports organisations worldwide will be...
Rugby World Cup snaps up Canon as worldwide partner
Canon has announced a deal which sees it serve as a worldwide partner for the Rugby World Cup 2021, which will take place in...