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Sponsorship
Time to read: 2 min
UFC’s Makhachev strengthens crypto ties with Saitama sponsorship
February 15, 2022
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Latest News
Time to read: 3 min
Norwich City and West Brom partner DraftKings in fantasy sports plan
February 14, 2022
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Golf
Time to read: 2 min
2022 Indian Open cancelled third time round due to COVID-19
February 14, 2022
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South America
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Stock Car Pro Series Brazil marks Betway’s debut in motorsport
February 14, 2022
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Rugby
Time to read: 2 min
French Rugby scores Parions Sport deal in RFU World Cup build up
February 11, 2022
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Horse Racing
Time to read: 3 min
RMG searches for new Chairman in preparation for Roger Lewis' departure
February 11, 2022
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Partners
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Vitality suspends West Ham deal following Zouma scandal
February 11, 2022
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North America
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Formula One furthers Crypto.com's presence with Miami Grand Prix
February 11, 2022
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South America
Time to read: 3 min
UFC finds first betting partner in Brazil with Stake.com
February 10, 2022
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Esports
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BLAST Premier marks fifth partnership renewal of 2022 with Betway
February 10, 2022
BREAKING
UK
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Red Bull Racing reveals new F1 title sponsor as Oracle
February 10, 2022
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North America
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Pelicans launches first co-branded credit card with Cardless
February 10, 2022
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North America
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Panther City Lacrosse Club forms ‘historic’ PlayUp partnership
February 9, 2022
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Spain
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FC Barcelona CEO resigns as Spotify deal comes close
February 9, 2022
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Media Rights
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PFL explores UK and Ireland expansion with Channel 4
February 9, 2022
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Partners
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Pelicans establishes ‘strong local partnerships’ with BetRivers Sportsbook
February 9, 2022
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Media Rights
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YouTube provides extended Serie A coverage in MENA region
February 8, 2022
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Asia
Time to read: 2 min
Premier Sports broadens offering with National Rugby League season
February 8, 2022
2022 UEFA Champions League Final
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Media Rights
Time to read: 2 min
Team Marketing and Relevent to sell UEFA club competition rights for 2024-27 cycle
February 8, 2022
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South America
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Five Chilean Primera División clubs maximise Betway’s brand visibility
February 8, 2022
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UK
Time to read: 3 min
Liverpool FC boosts small businesses in Vista venture
February 7, 2022
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Europe
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Five associations in bid to collectively host UEFA Euro 2028
February 7, 2022
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Hospitality
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FINA declares Budapest as host of 2022 World Championships
February 7, 2022
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Featured Articles
LIV Golf player Jon Rahm
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Commercial
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LIV Golf 2.0 has a backer, but the players have already given their answer
November 2, 2026
Sideline Moves: Arsenal layoffs
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Features
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Sideline Moves - Arsenal to cut 60 jobs amid new Arteta deal
October 16, 2026
Paramount-Warner Bros acquisition complete
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Features
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New Paramount-Warner Bros deal creates $55bn sports conglomerate 
October 7, 2026
Michael Jordan at SBC Summit 2026
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Basketball
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SBC Summit: Michael Jordan on sport branding, NASCAR, and more
September 29, 2026