Tim Mangnall, Capital Block: The ‘tarnished’ relationship between sport and NFTs
Over the past few years, NFTs have flourished in the sports space, making the headlines as clubs took advantage of what was being described...
Qatar 2022: Marketing must ‘go from day one’ to address winter...
Sports fans and businesses have been gearing up for an unusual spectacle later this year as the winter World Cup looms, interfering with the...
A blockchain boundary: YellowHeart CEO on evolving an ‘archaic’ ticketing system
This year’s UEFA Champions League final hit headlines for all the wrong reasons, with many Liverpool FC fans arriving at the Stade de France...
Major broadcasters to show Royal Ascot in over 170 territories
Royal Ascot is being shown in more than 170 territories throughout this week, with over 20 broadcasters streaming the event live in a bid...
Bell Media continues to cover a ‘comprehensive line-up’ of NFL games
The NFL has extended its comprehensive streaming rights agreement with Bell Media which will remain the exclusive television broadcast partner of the league in...
NFL partners Little Caesars to provide ‘exciting new components’
The NFL has announced a multi-year partnership with Little Caesars which becomes the official pizza sponsor of the league.
The deal, which comes about a...
Indoor Football League battles betting fraud with US Integrity
The Indoor Football League (IFL) has signed a comprehensive partnership with US Integrity as it continues to protect against betting-related fraud.
Under provisions of the...
UFC and Draftkings reveal plans for NFT-based games
DraftKings has underlined its intent to launch a new iteration of its ‘Reignmakers’ gamified digital collectibles franchise focused on UFC.
Partnering with the sporting organisation, ...
Anthony Joshua extends ‘successful’ DAZN deal after Sky Sports departure
Anthony Joshua has partnered with DAZN Group as the two-time heavyweight champion’s future fights are broadcast on the sports entertainment platform.
Leaving his deal with...
‘Huge Milestone’ for MetaRace as it runs first virtual NFT race
The world’s first NFT collectively-owned racehorse is set to run its first race at Windsor racecourse today.
MetaRace is a play-to-earn, NFT-based horseracing Dapp and...