Coppa Italia unites with infront to elevate live experience

Italian football governing body, Lega Serie A has united with the Infront agency to elevate the fan experience with a new mobile app for...

Chelsea takes case to CAS as FIFA rejects transfer ban appeal

FIFA has announced that Chelsea FC’s two-window transfer ban has been upheld following a breach of rules in relation to tapping up youth players.It...

Fox set to introduce new Super Bowl commercial playbook

The NFL has disclosed plans to ‘blitz’ its strategy for commercial breaks for Super Bowl LIV in an effort to improve fan viewing experience.According...

FIFA looking into potential VAR sponsorship deals

According to a report by the Financial Times, FIFA is looking at the possibility of monetising ‘Video Assistant Referee’ (VAR) breaks with sponsorships.Given...

Tottenham warned by the ASA over social media post

English Premier League side, Tottenham Hotspur has been reprimanded by the ASA over a social media advert for the club’s official betting partner, William...

LV BET strikes partnership with the Vanarama National League

The National League has unveiled a deal for online sports betting operator, LV BET to become its Official Betting Partner.The partnership commences at...

Regulatory confusion reigns over the IPL’s partnership with Dream11

The recently announced partnership between Dream11 and the VIVO Indian Premier League has drawn criticism over whether the fantasy sports sector is actually a...

Christian Fuchs continues commitment to esports growth

With the announcement last week that Leicester City’s veteran defender Christian Fuchs is to open the first esports arena in New York City, it's...

The Arena Football League confirms media rights deal with ESPN

The Arena Football League (AFL) has confirmed a media rights deal with ESPN that will see all of the AFL’s 2019 regular-season games broadcast...

AXA becomes official Liverpool FC training kit partner

Liverpool FC has extended its partnership with insurance brand, AXA, with the firm becoming the club's new official training kit partner from the 2019-20...