Racing Post heightens app engagement through Betfair collaboration
The Racing Post is elevating app engagement through a new collaboration with online betting site, Betfair.The partnership will see Betfair's sportsbook offering integrated onto the Racing...
Flutter unites with ARC, TRP and ATR to deepen racing engagement
A significant commercial deal has been confirmed between Arena Racing Company (ARC), The Racing Partnership (TRP), At The Races (ATR) and Flutter Entertainment.
The lucrative multi-year rights...
Teleclub acquires exclusive Swiss UEFA rights
Teleclub, the Swiss pay-TV broadcaster Teleclub, has been awarded the exclusive rights for Switzerland to all UEFA club competitions for the 2021-22 to 2023-24...
LFC enhances cyber capabilities with Acronis deal
Liverpool FC has announced a multi-year deal with cloud organisation Acronis which sees the cyber storage specialists become the club’s global cyber backup and...
Manchester City seeks younger demographic with YouTube Kids launch
Seeking to engage a younger audience, Manchester City has launched its own YouTube Kids channel.The launch sees the English Premier League champions become the first football club to activate a...
Simon Banks on securing a future for Greyhound Racing
As the fate of Manchester’s much adored Belle Vue Greyhound Stadium hangs in the balance, we spoke to Star Recruitment’s Simon Banks, who detailed...
Greyhound racing must enhance its overall entertainment value, says GBGB’s Mark...
To address the shortfall in attendances across UK greyhound tracks, the sport needs to enhance its overall entertainment value and engage a wider audience...
BHA tests non-standard race times in new trial
Following an internal review into the British Horseracing Authority’s approach to race times, the governing body has confirmed that it will hold a four-week...
Coca-Cola takes over as Supercoppa title sponsor
Coca-Cola has become the title sponsor of the Supercoppa Italiana following the purchasing of the competitions naming rights from the Serie A.The deal is...
ICC unites with AELTC for celebration of 2019’s Super Sunday
A new content collaboration between the International Cricket Council and The All England Lawn Tennis Club (AELTC) has been announced to celebrate 2019’s dramatic...