Houston Dynamo finds first sports betting partnership in Fubo Gaming
Houston Dynamo FC has announced a long-term partnership with Fubo Gaming which becomes the official sports betting partner of the club.The collaboration sees Fubo...
UFC Taps into NFTs for deeper engagement with Dapper Labs
The Ultimate Fighting Championship (UFC) has teamed up with Dapper Labs to launch its Non-Fungible Token (NFT) collectible product, UFC Strike.Debuting initially as an...
Bimson joins Sportradar as COO to partake in ‘revolutionising’ industry
Sportradar has appointed Andrew Bimson to the role of Chief Operating Officer in North America in a bid for future growth.The sports technology company...
Francis Ngannou paid half of his UFC purse in crypto
Ultimate Fighting Championship’s (UFC) Francis Ngannou has made the decision to receive half of his salary from UFC 270 in bitcoin, as ties between...
Klarna unites with Chicago Bulls in fashion collaboration
The National Basketball Association’s (NBA) Chicago Bulls, confirmed a new partnership with Klarna.The multi-year collaboration is said to introduce co-branded in-stadium experiences, shoppable content,...
NFL expands exposure via Genius Sports and bet365 partnership extension
The National Football League (NFL) has confirmed a collaboration with Genius Sports, which will see bet365 gain access to American Football broadcasting rights. As part...
Caesars Sportsbook named as Buffalo Bills’ sports betting partner
The National Football League’s (NFL) Buffalo Bills has formed a partnership with Caesars Entertainment to make Caesars Sportsbook an official mobile sports betting partner...
Oakland Roots SC hires first-ever female President
Oakland Roots SC has announced Lindsay Barenz as the club's new President, who becomes the first woman to have been hired in the position.https://twitter.com/oaklandrootssc/status/1481687582568185859Having...
Delta lands ‘supportive’ US Ski & Snowboard partnership
US Ski & Snowboard has announced a collaboration with Delta Air Lines, which sees the company return as the organisation’s official airline partner through...
Castore launches new kit designs for USA Rugby players
USA Rugby has revealed a partnership with sportswear brand Castore which becomes the official apparel partner for the senior Men’s and Women’s Eagles as...