Leicester City scores ‘record’ FBS sponsorship tie-up
Leicester City has sealed a ‘record’ sponsorship agreement with online trading company FBS, which will kick in at the beginning of the 2021/22 season.The...
Six Nations reaches principal BBC and ITV rights renewal
Six Nations Rugby has reached a deal in principle with BBC and ITV for the renewal of the rights to the annual rugby union...
Ex-England manager Roy Hodgson joins football fan-led review panel
The UK government has named the full membership of the panel which will conduct the long-awaited fan-led review of football, including former players and...
Sports betting’s leaders look to the future at SBC Digital North...
The SBC Digital North America conference and trade show is set to deliver an in-depth examination of the next key steps in the development...
BHA: Staff safety paramount to racecourse return
As the UK government eases restrictions on leisure and hospitality venue restrictions as of 17 May and racetracks prepare to welcome staff back through...
Mercedes Cup nets new sponsorship with BDSwiss
Ranking ATP Tour event the Mercedes Cup has named financial services provider BDSwiss as a gold sponsor, as well as the exclusive online trading...
IMG Arena secures Croatian football rights package
London-headquartered IMG Arena has expanded its data and video agreement with the top-tier Croatian First Football League, which covers all domestic league and cup...
Austrian Football Federation leverages Sportradar UFDS
The Austrian Football Federation (ÖFB) has tapped Sportradar Integrity Services to monitor and safeguard the integrity of domestic tournaments.Under the terms of the six-year...
Wolverhampton Wanderers nets ‘landmark’ technical partner in Castore tie-up
Wolverhampton Wanderers has netted ‘the largest technical partner sponsorship fee’ in the Premier League club’s history, unveiling UK sportswear brand Castore as its new...
Everton moves to maximise fan engagement with Piing link-up
Premier League football club Everton has boosted its fan engagement by linking up with crowd gaming developer Piing, as spectators begin to return to...