RLWC2021 appoints The Value Xchange to boost sponsorship portfolio
Rugby League World Cup 2021 (RLWC2021) organisers have hired sports media and marketing consultancy The Value Xchange to enhance sponsorship sales ahead of this...
Rugby World Cup teams up with Mastercard for 2023 tournament
The Rugby World Cup will continue its long-running association with Mastercard, renewing its sponsorship agreement as a worldwide partner through to the 2023 edition...
Chase Distillery joins British and Irish Lions as sponsor
The British and Irish Lions has chosen Chase Distillery as its Official Vodka and Gin sponsor ahead of its upcoming South African tour.Under the...
Rugby League World Cup appoints RDA to manage international rights sales
UK-based RDA has been chosen to distribute the international broadcast rights to the 2021 Rugby League World Cup (RLWC2021).The media rights agency will market...
EISS Super secures NRL sponsorship agreements
The Australian National Rugby League (NRL) has chosen EISS Super as its match ball sponsor as part of a three-term deal.EISS will acquire naming...
RFU suspends relegation after passing ‘strong majority vote’ on proposal
The Rugby Football Union (RFU) council has opted to suspend relegation from the Premiership and second tier Championship this year after passing a ‘strong...
RFU faces ‘strong opposition’ on relegation vote from BT Sport
The Rugby Football Union (RFU) has pushed back the vote to decide whether to suspend relegation from Premiership Rugby this season.The governing body for...
Betfred takes 2021 Challenge Cup title sponsorship
UK bookmaker Betfred has penned a triple title sponsorship deal for the 2021 Challenge Cup, Women’s Challenge Cup, and Wheelchair Rugby League Challenge Cup.The...
Silver Lake submits ‘NZ$465m’ offer for NZR commercial stake
Private equity firm Silver Lake has put forward an offer of NZ$465 million for a 15% minority stake in the commercial rights to New...
England, Scotland and Wales propose joint 2031 Rugby World Cup bid
The English, Scottish and Welsh Rugby Unions are considering a joint bid to host the 2031 Rugby World Cup, after World Rugby officially opened...