The Professional Fighters League (PFL) has entered into an agreement with sports broadcaster Torneos, securing coverage on the latter’s DirecTV in Latin America.
Covering the entire region, the deal will see the 2022 PFL Season and the inaugural PFL Challenger Series broadcast live across DirecTV and its streaming platforms.
This will include regular season, playoffs and PFL World Championship, whilst pre- and post-event coverage and exclusive PFL content such as archival season footage from 2018-2021 will also be featured.
PFL CEO Peter Murray remarked: “As the Professional Fighters League continues to accelerate its global footprint, we are thrilled to announce DirecTV as our exclusive media partner in Latin America.”
“This year, the PFL will deliver fans 24 premium live events featuring MMA stars and top-ranked fighters from around the world competing in a win and advance Regular Season, Playoff and Championship format where each world champion earns $1 million.”
DirecTV is due to launch its Sports FIGHT channel dedicated exclusively to combat sports on 18 May, broadcasting Argentina, Brazil, Chile, Colombia, Ecuador, México, Perú and Uruguay as well as the Caribbean.
“A wide array of content is distinctive to offer our customers the best entertainment experience,” said Marcelo Orlandini, DirecTV Content and Implementation Manager.
“This strategic alliance will allow us to further expand our combat sports offering and open a channel with all PFL exclusive content.”
The PFL’s partnership with the broadcaster follows a ‘breakthrough year’ for the organisation having experienced 100% audience growth throughout 2021, having initially launched in 2018 and expanding its viewership base in 2020 with the launch of its own in-house OTT platform.
Going into 2022, the tournament – which pits MMA competitors against each other in a seasonal format as opposed to a year-round basis followed by promotions such as the UFC – has moved to bolster its coverage through a multi-year deal with ESPN, whilst earlier this month it moved to strengthen its exposure in the UK and Ireland by linking with Channel 4.
“We celebrate this agreement with an innovative and growing league such as PFL, which will bring to Latin American fans first-class fighting events and content,” added Santiago Sluzewski Monti, Commercial Director of Torneos.
