The NFL has launched a video streaming subscription service offering live out-of-market preseason games, live local and primetime regular season and postseason games.
The platform, NFL+, will also supply live local and national audio for every game, NFL Network shows on-demand and NFL Films archives to name a few.
“Today marks an important day in the history of the National Football League with the launch of NFL+,” commented NFL Commissioner, Roger Goodell.
“The passionate and dedicated football fans are the lifeblood of the NFL, and being able to reach and interact with them across multiple platforms is incredibly important to us.
“We look forward to continuing to grow NFL+ and deepening our relationship with fans across all ages and demographics, providing them access to a tremendous amount of NFL content, including the most valuable content in the media industry: live NFL games.”
The service looks to ‘mark the next evolution’ of the NFL’s direct-to-consumer offering which builds upon what the league developed with NFL Game Pass.
With the growth of OTT, the league has underlined that its release is its commitment to bringing fans content and delivering a ‘marquee direct-to-consumer experience’.