Arsenal is taking lessons from Amazon not Manchester United 

As Arsenal teams up with NTT DATA for a digital transformation partnership, Chief Commercial Officer Juliet Slot reveals why the club is rethinking what...

Visa’s Click to Pay for UEFA tickets to provide enhanced security...

Visa introduced its Click to Pay solution for football fans today (May 20), allowing for the purchasing of tickets for the UEFA Women’s EURO...

Why the WNBA is attracting major brands like Adobe

As the WNBA enters a new era of growth, the Golden State Valkyries and Adobe are showing how sport and business are converging to...

Brazil strikes landmark deal to tackle match-fixing in sports betting

Brazil makes advances in safeguarding the integrity of its sporting events by partnering with IBIA to monitor and combat corruption in the booming sports...

It’s not just about putting logos on ads for Unilever at...

It is shaping up to be a blockbuster summer for women’s sport in the UK, with the Lionesses aiming to defend its European Championship...

Rooster’s Owen Ordway: Rethinking the sports betting experience

The digital age has driven positive changes across sports, from more accessible ticketing to improved athlete health and wellbeing. Fan engagement has also drastically...

Premier League continues global growth with Mumbai office opening

The Premier League opened a new office in Mumbai on April 29, bringing it closer to one of the markets it has had a longstanding...

West Ham Utd & Lyca Mobile continue community-based initiatives

West Ham United and longstanding partner Lyca Mobile have continued its fan community initiative with the launch of several community based workshops. The duo will...

A.S.O. UK’s rebrand paves way for marathon growth

This past weekend, London and Manchester saw thousands of runners take to the streets in two of the UK’s biggest marathons.In an exclusive interview...

Chelsea FC latest to partner with a ticketing firm with Ticketmaster

Chelsea FC has announced a multi-year partnership with Ticketmaster, making the platform the Premier League club’s official ticketing partner. As part of the deal, Ticketmaster...