Chelsea and Disney+ enlist former pros for unique UEFA stream
Chelsea FC has collaborated with Disney+ to enhance one of its three streams for the club’s UEFA Conference League match against Denmark’s Copenhagen on...
Genius Sports confident in repeating a ‘defining year’ in 2025
Genius Sports’ standing as a data and technology supplier to some of the world’s biggest sports tournaments like the Premier League, NFL and NBA...
Formula One 2024 revenue up but profit takes a hit
Formula One continues to find winning ways according to the motorsports series’ latest financial results, with revenue continuing to climb year-over-year.The racing championship, which...
Tom Brady-backed Birmingham City attracts Coral sponsorship
Birmingham City’s partnership portfolio continues to strengthen as the club’s new ownership era involving NFL star Tom Brady progresses, with betting brand Coral becoming...
Henley Royal Regatta Chair: rowing is modernising and becoming more accessible
The 2024 Paris Olympics helped shine a light on some niche sports which do not usually enjoy the limelight in the other sports like...
Aston Villa offers “unprecedented prizes” via blockchain extension
Aston Villa FC has expanded its presence in the Web3 space via the launch of a digital sticker album in partnership with blockchain provider...
Saudi Pro League partners with Footballco to drive fan engagement
The Saudi Pro League (SPL) has launched Yalla SPL, an English-language show on YouTube, in partnership with Footballco. Aiming to appeal to Gen-Z audiences, the...
Ex-England captain Matt Dawson: ‘huge slice of American sports pie lends...
During the opening rounds of the Six Nations, eagle-eyed fans may have noticed a collaboration featuring Scopely’s Monopoly Go! - the widely popular mobile...
SBC Summit Rio: Brazil’s First Post-Regulation Event Kicks Off Next Week
SBC Summit Rio returns next week for its second edition, now hosted at Riocentro, the largest exhibition space in Latin America.With 15,000 attendees expected—marking...
What are Stake’s Brazil and Italy sports marketing options post-UK exit?
Stake states that it will focus on the Italian and Brazilian gaming markets, having already built up an extensive sports marketing portfolio in the...