Genius launches FanHub ID for sports marketers and content creators

Genius Sports has made its latest move in the sports fan engagement space by launching a privacy-compliant identification solution, FanHub ID.The product utilities online...

IMG: AI will start to truly make its mark on sports...

The hype around NFTs in sports has died out, as has the huge general upsurge in interest in the digital products witnessed over recent...

BBC and ITV bring FIFA Club World Cup ‘23 from Saudi...

As the FIFA Club World Cup 2023 heads to Saudi Arabia for a December spectacle, it has been revealed that UK viewers can watch...

Marina Storti, WTA Ventures: Sky deal central to securing tennis’ untapped...

A landmark media partnership with Sky Sports is just the first step in the global commercial growth of the WTA Tour, according to Marina...

NASCAR signs four media partners for 2025-31 Cup Series seasons

NASCAR has secured wide distribution for its NASCAR Cup Series for the next seven years via a series of agreements with four US and...

Paddy Power clears up World Darts Championship plans as charity fundraiser

Irish bookmaker Paddy Power has revealed that its previously announced plans to colour the dartboard treble 20 green during this year’s World Darts Championships...

ViewLift boosts NHL TV apps offering with a core design overhaul 

The National Hockey League (NHL) has deepened its commitment with sports streaming powerhouse ViewLift to bring hockey fans the best from the sport through...

The Racing App: William Woodhams explains Fitzdares content ambitions

Horse racing is a few furlongs behind some of the world’s biggest sports when it comes to adopting a modern media strategy. This is...

Sportradar signs media deal with Canadian market leader Sportsnet

Sportradar’s standing in the Canadian sports media space was significantly boosted this week when the Swiss firm put pen to paper on a deal...

Paddy Power reveals green dartboard ahead of World Darts Championship

Ahead of this year’s PDC World Darts Championship, title sponsor Paddy Power has revealed how it is stamping its brand on darts’ biggest competition...