Home Commercial Page 341

Commercial

News relating to commercial deals within the sports business industry – this includes: sponsorship, hospitality, ticketing etc.

Getir announced as Spurs’ official training wear partner

Turkish grocery delivery service, Getir, has signed a three-year agreement to become Tottenham Hotspur’s new and first-ever training wear partner, increasing its commitment to...

WSL to boost fan engagement with Stats Perform partnership

The FA has come to an agreement with Stats Perform, naming the sports technology firm the official data provider of the Women’s Super League...

SBK partners with Nicola Currie and Sean Levey in brand ambassador...

SBK, the sportsbook app powered by Smarkets, has strengthened its commitment to horse racing after securing brand ambassador deals with Jockeys Nicola Currie and...

French Football Federation strikes deal with Betclic

The French Football Federation (FFF) has reportedly named French sports betting operator Betclic as an official partner, according to L’Équipe.Under the terms of the...

West Brom offers LV BET ‘unique opportunity’ with new partnership

West Bromwich Albion have struck a partnership with sports betting and online casino operator LV BET, including fan engagement and marketing opportunities.The one-season contract...

Altrad boosts rugby presence with sponsorship of NZ national teams

New Zealand Rugby (NZR) has named Altrad the official front of jersey sponsor for its range of national teams, including All Blacks and All...

Rush Street strengthens ties between betting and college sports

US sports betting and gaming company Rush Street Interactive (RSI) has signed an agreement with the Field of 68 and Field of 12 college...

UK racing maintains its one ride limit jockey safety protocol

UK racing will maintain its COVID-safety approach, limiting professional jockeys to riding only one meeting per day.The decision was announced by the British Horseracing...

Hard Rock Casino gains exposure via White Sox and ESPN deal

The Chicago White Sox partnership with ESPN 1000 has been enhanced with the addition of Hard Rock Casino Northern India as the title sponsor...

ACF Fiorentina enters NFT space in partnership with GENUINO

ACF Fiorentina has become the latest football club to launch a range of Non-Fungible Tokens (NFTs), releasing the products to celebrate the 95th anniversary...